Paytm Insider commands 44.76% Market Share, While BMS holds 55.24% in Live Events for FY23
by EVENTFAQS Bureau Industry Watch | December 7, 2023 | News
Paytm Insider BookMyShow
In an era where the live entertainment industry is experiencing a remarkable resurgence, the recent financial milestones of industry pioneers Paytm Insider and BookMyShow highlight a shared success rather than a mere competition.
Despite being the younger entrant, Paytm Insider is not just keeping pace but contributing significantly to the industry's meteoric rise. While BookMyShow has been in the events space for a decade longer, the market dynamics showcase a buoyant industry narrative.
With revenues touching Rs 192 crores in FY23, Paytm Insider commands an impressive 44.76% market share, attesting to the brand's rapid ascent in the live entertainment arena, according to recent reports. BookMyShow, with a revenue of 237 crores, contributes to the remaining market share, emphasising the collective growth of both industry pioneers.
In a landscape where these two brands are pivotal players, the data indicates a symbiotic growth where both are instrumental in elevating the live entertainment experience for audiences. The significant acceleration in Paytm Insider's growth is a testament to the demand for unique and engaging live experiences across the country..
The live entertainment industry, with Paytm Insider and BookMyShow at the forefront, is not merely bouncing back, it seems poised for a spectacular leap forward. As these platforms continue to innovate and cater to the evolving tastes of the audience, the true victors are the enthusiasts, who can now relish a diverse array of live events like never before.
The live entertainment industry, with Paytm Insider and BookMyShow at the forefront, is not merely bouncing back, it seems poised for a spectacular leap forward.