Livpure – Hall of Fame 2.0 Witnesses Sachin Tendulkar Wow the Audience; Executed by CS Direkt

Entertainment | May 28, 2018 | News

Livpure CS Direkt Hall of Fame

Livpure celebrated the annual event, Hall of Fame to motivate, reward, and encourage the overachievers and phenomenal performers. The brand roped in CS Direkt for conceptualisation, planning, and end-to-end execution of the event. The event was held at The Leela Ambience Convention Hotel in Delhi and took place on May 05, 2018.

The short but clear client brief provided mentioned that the brand wished to create a Hall of Fame in order to provide an everlasting impact to the guests while giving them a wow experience and this time the threshold was to beat the excellence of the previous year's meet. While there were no special requests raised by the client, some of the key areas of focus for CS Direkt were smooth crowd flow management, seamless artist management, and effective engagement of the guests. 

The main focus of the event was the staging area with a rich and grand look. The stage saw the best lighting mechanism along with a lot of decorative enhancements like pillars, domes, meshed side boundaries, and more. Also, the celebrities Sachin Tendulkar and KK's movements had to be secured and their movements through the backstage and main event area were taken care of by the team. One of the key highlights of the event was the effective and flawless crowd management.

Sachin Tendulkar, being the brand ambassador of Livpure, was roped in as the highlight of the show. He also communicated the new campaign for Livpure to the audience. Other artists like singer KK, cricket humourist Vikram Sathy elevated the evening's entertainment to another level by giving the audience lifetime memories to rejoice. There were also Bollywood dance sequences that did not let the tempo go down a bit throughout, and mesmerised the crowds with their visual performances.

The biggest challenge for the team was the last minute changes to the event flow which were smoothly handled and the show continued without a hitch. The one takeaway from the event was a bucketful of experiences and “moments with fame” during Hall Of Fame 2.0 for the attendees. It also motivated Livpure employees to aspire to reach new heights in the upcoming year and positioning of the brand as one of the top players in the market. 

Talking about the event and the execution, Veerpal Kaur, Manager – Client Servicing & Business Development, CS Direkt said, "We made sure there was a clear difference from the event we executed last year and ensured that being a part of the event feels like an incentive to the invited guests. The guests were satisfied and their smiles made the event a success for team CS Direkt."

Livpure – Hall of Fame 2.0 annual event was executed by CS Direkt and saw some of the biggest celebrities like Sachin Tendulkar and KK enthral attendees.

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