White Media Marketing Crafts a Surreal Whisky Experience for Technicolour Tables by Glenmorangie

Industry Watch | February 13, 2025 | News

White Media Marketing Technicolour Tables by Glenmorangie

Glenmorangie’s delicious and wonderful world was recently brought to life through The Technicolour Tables, a vibrant and immersive dining programme held at JW Marriott Goa’s Heliconia Restaurant. Executed by White Media Marketing, the event seamlessly blended gastronomy, innovation, and whisky appreciation into an unforgettable experience.

Guests were treated to a spectacular fusion of Peruvian and Japanese cuisines, carefully curated to complement the exquisite flavors of Glenmorangie’s whiskies. The evening was further elevated by an exclusive tasting session hosted by Moët Hennessy brand ambassador, Khushnaz Raghina, who guided attendees through the nuances of the brand’s signature expressions.

A highlight of the evening was the eat-by-colour concept, which added an interactive twist to the culinary journey. Using coloured lenses, guests were invited to decode their menus, revealing hidden taste sensations beneath the surface. This creative approach not only enhanced the dining experience but also reinforced Glenmorangie’s playful brand positioning, centered around the thought, “It’s Kind of Delicious & Wonderful”.

Smriti Sekhsaria, Marketing Director, Miet Hennessy India said, “This one of a kind eat-by-color dinner series by Glenmorangie needed exceptional eye for detail and execution excellence. We thank White Marketing team for their partnership in helping us bring this vision to life. The continued appreciation from our partner circles and global teams has been very encouraging and we hope to do many more of these experiences in 2025.”

The event seamlessly blended gastronomy, innovation, and whisky appreciation into an unforgettable experience.

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