Merac-ulous Debut: The Think Tank's First Event Unveils Ashar Merac in Thane

by  EVENTFAQS Bureau Industry Watch | June 13, 2024 | Feature

The Think Tank Ashar Merac The Ashar Group

The Ashar Group, makers of Thane with a distinguished 23-year legacy, 30+ projects, 7.5 million square feet delivered, and 12.5 million square feet under development, have finally unveiled their dream project, Ashar Merac, in Thane. This architectural marvel, inspired by nature and designed to provide the pinnacle of blissful living, stands as a testament to their unwavering commitment to excellence. True to their reputation for partnering with the best in the industry, Ashar Group entrusted the launch of Merac to the unparalleled expertise of The Think Tank.

The inaugural event, held at Ashar IT Park in Thane, was a spectacle that drew over 1100 Channel Partners into its mesmerising embrace. The design of the event was nothing short of enchanting, capturing the essence of Ashar Merac's inspiration. Visitors were greeted by a captivating green tunnel, symbolizing the Mulund-Thane Corridor and setting the stage for what was to come. The bespoke main act was a breathtaking performance depicting a caterpillar's transformation into a butterfly, a poignant metaphor for dreams and natural bliss. This act perfectly encapsulated the essence of Ashar Merac, highlighting its harmonious connection with nature and leaving an indelible impression on all the attendees.

The heart-touching price reveal mechanism, masterfully designed by The Think Tank, added an unforgettable dimension to the event, ensuring deep engagement from the Channel Partners. Five Channel Partners were invited to the stage, where they placed their hands on lock circles that sensed their goodwill, unveiling the prices of all the project configurations. This unique and innovative approach created an almost magical experience for both the participants and the audience, leaving everyone in awe.

True to Ashar Group’s tagline, 'Promises Delivered,’ The Think Tank did just that. They promised an innovative and inspiring event and delivered beyond expectations, crafting an unforgettable experience that left a lasting mark on everyone present at the venue.

Mr. C.J. Mathews, VP Marketing, Ashar Group said, "The Think Tank team did a splendid job organizing the Channel Partners meeting for our latest project, Ashar Merac, located in the Mulund Thane Corridor. Their comprehensive grasp of the event, coupled with a clear vision and impeccable execution, has helped keeping up Ashar Group's relationships with the fraternity."

Neelima Desai, Business Head, The Think Tank said, "At The Think Tank, we stand by our promise to elevate our clients' brand identities with every event, campaign, and experiential service we create. Ashar Merac's event, a testament to our commitment, flawlessly embodied the theme of Nature in every aspect of its design and execution. We eagerly anticipate further innovative endeavors as we continue to pursue our ultimate goal at The Think Tank."

Under the visionary leadership of Mr. Abhishek Mazumder, The Think Tank has carved a niche for itself in curating innovative events, particularly in the realm of residential project launches. Their mastery in orchestrating events that draw oceanic crowds of Channel Partners is peerless.