SmartQ: Transforming the Food & Beverage Experience at Large-Scale Events

Industry Watch | April 22, 2024 | News

SmartQ Shows of India Conclave

SmartQ, a company revolutionizing the food and beverage industry plays a crucial role in crafting a multi-sensory experience that engages attendees and leaves a lasting impression for all large-scale events. As a part of the Compass Hospitality Group, SmartQ has been revolutionizing Food Experiences with integrated Tech all over the world. In India, SmartQ is a well established name with all top corporates and Universities as well.

Shows of India, co-powered by SmartQ, is slated to be held on 30th April 2024. Mark your calendars for a day packed with industry insights.

Experience Matters: SmartQ's Track Record of Success

SmartQ is the one stop solution for all F&B Experiences at any Event or IP. The agile team has curated and managed 15+ major events since their first event in October 2022, electrifying and delighting over 8,00,000 audience, artists and Industry Experts. From Musical Events like Lollapalooza to India Tours of some of the world’s biggest music sensations like Ed Sheeran, Backstreet Boys, Westlife to Multi city tours for celebrating Indian Artists like Prateek Kuhad, Divine, Anuv Jain, Sunidhi Chauhan, SmartQ has been behind the scene curating memorable experiences for all types of Events from Stand-up Comedy with Zakir Khan to International Sensation Trevor Noah. The team also facilitated the first executions of some of the Largest Sports Events in India like WWE and MotoGP Bharat.

SmartQ has proved its seamless experience capabilities by providing Unique Culinary Offerings , Interactive Food Stations, Creative Presentation, Immersive Themes which creates an Instagram-worthy moments and the customers have truly loved the experience.

A Glimpse into SmartQ's Culinary Magic

Let's delve into a few highlights:

• Ed Sheeran Concert, Mumbai: Imagine the challenge of catering to over 60,000 fans!  SmartQ meticulously planned for 15 days, flawlessly managing beverage bars, food courts, VIP lounges, and artist catering.  The result?  A happy and energized crowd ready to sing along! 

• Trevor Noah Show, Delhi: The electrifying energy of Trevor Noah's show was matched by SmartQ's exceptional VIP catering.  Partnering with Theobroma for concession stands, they ensured everyone enjoyed a delectable experience.  The cherry on top?  Catering to the prestigious Young Presidents' Organization!  Click here to know more about Trevor Noah concert. 

• Sunburn Goa '23:  Food is an essential part of any music festival experience, and SmartQ raised the bar at Sunburn Goa.  They introduced a massive food court with 60 stalls, featuring popular brands like Starbucks and Subway.  This commitment to variety and quality left a lasting impression on festival-goers. 


A post shared by SmartQ (@smartq.bottlelabs)


Beyond the Plate: SmartQ's Technological Edge

SmartQ goes beyond just serving delicious food and curating experiences in large scale events.  They leverage technology to create a seamless experience in their degital space. Their digital cafeteria suite allows for effortless ordering and efficient management, ensuring attendees spend less time waiting and more time enjoying the event.

The Future of Event Food & Beverage

SmartQ is passionate about exceeding expectations and transforming the event food and beverage landscape.  They're eager to partner with IP owners and elevate the customer experience at even more events.  Looking to learn more? 

Visit their website at to discover how SmartQ can bring their culinary magic to your next event.

A Delicious Fusion of Technology and Service. Get ready to be tantalized! This is beyond the mediocre event food experience.

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