WOOT Factor conceptualises an exclusive event at the Jio World Convention Centre
by EVENTFAQS Bureau Industry Watch | October 5, 2023 | News
WOOT Factor MasterCard ICICI Bank 2023 ODI Cricket World Cup Jio World Convention Centre
WOOT Factor Brand Architects, India’s leading event agency specialising in comprehensive creative communications, and experiential marketing, recently curated an exclusive event at the Jio World Convention Centre on September 23. The event was curated for two respected and renowned organizations from the financial sector; Mastercard – the sponsor of the 2023 ODI Cricket World Cup and India’s leading multinational bank – ICICI Bank.
This event was designed to offer ICICI Bank's priority banking customers the unique opportunity to view the ICC World Cup Trophy and meet cricketing legend Yuvraj Singh, the architect of India’s 2011 World Cup triumph. The collaboration aimed to enrich the relationship with priority customers by providing them with a money-can’t-buy experience, emphasising the commitment of ICICI Bank and Mastercard to deliver customer delight with exclusive platforms.
Furthermore, to elevate the event beyond a typical meet-and-greet, WOOT Factor took extraordinary measures to infuse an atmosphere charged with anticipation. Every detail was kept under wraps until the very moment when the cricketing legend, Yuvraj Singh, graced the stage. To heighten the excitement among ICICI Bank employees, the World Cup Trophy took centre stage at their headquarters for the first half of the day.
Amit Relan, Founder, WOOT Factor said, "At WOOT Factor, our mission has always been to create the extraordinary. Every facet of the event was meticulously thought out, crafted, and curated to enable our clients to create an unforgettable experience for their customers. This event serves as yet another testament to our strong partnerships with leaders in the banking sector and our commitment to transforming every engagement into a compelling story."
The event was curated for 2 respected & renowned organizations from the financial sector; Mastercard, the sponsor of the 2023 ODI Cricket World Cup & India’s leading multinational bank, ICICI Bank.