Expansion of VRO Hospitality in the last 1 year | The Year of Growth for VRO
by Niddhi Sharma Industry Watch | October 3, 2023 | Feature
VRO Hospitality Kochi Kolkata Ooty ET Panache 35 Under 35
VRO Hospitality is home to brands like Mirage, PlanB, Cafe Noir, Nevermind, Badmaash, One Night in Bangkok, Tycoons, Los Cavos, Holy Doh & Hangover. It was established in 2015 and since then, they have expanded in cities like Mumbai, Kochi, Ooty, Kolkata & Hyderabad. VRO Hospitality owns 45+ restaurants in the country so far. These brands are curated by keeping different target audiences in mind. From a neighborhood cafe to a premium lifestyle bar, VRO caters to different audiences and aim to provide an unmatched experience to every customer that walks in through their doors.
The expansion of PlanB has manifested itself across nine fresh locales, with the majority, six to be precise, taking root in the city of Bangalore. The remaining three found their presence in the distinguished cities of Kochi, Hyderabad, and Kolkata, one each.
Conversely, Cafe Noir has undertaken an expansion initiative encompassing five additional establishments within the precincts of Bangalore, while simultaneously inaugurating new ventures in the cities of Hyderabad and Kochi.
Badmaash, in a departure from its origins in Bangalore, marked a significant expansion by inaugurating an outlet in Mumbai, graced by the presence of the esteemed Mouni Roy. Furthermore, a fresh Badmaash establishment was unveiled within the confines of Lulu Mall in Bangalore.
Taki Taki made its debut in the vibrant city of Kolkata.
In the course of this year, the hospitality sector has embarked on a new venture, namely ‘Los Cavos’, an enclave of Latin American splendor situated in the heart of Bandra.
In pursuit of enhancing their culinary repertoire, VRO has welcomed three distinguished chefs into their esteemed culinary portfolio. Chef Ishant Khanna, now serving as the Corporate Chef for Indian Cuisine, brings with him an extensive 16-year tenure at Oberoi, showcasing his profound expertise. Chef Bobby Recto, entrusted with the role of Corporate Chef for Asian Cuisine, boasts a remarkable 17-year culinary journey, marked by tenures at Marriott and Oberoi. His culinary odyssey has also taken him to international destinations such as Kuwait, Turkey, and Bahrain, adding a global dimension to his culinary prowess.
VRO is delighted to introduce Chef Rafael Estremadoyro as their Corporate Chef for Latin American cuisine. Hailing from the culinary-rich nation of Peru, Chef Estremadoyro brings with him a wealth of culinary expertise, having honed his skills in the kitchens of Michelin-starred restaurants.
List of new outlets that opened:
1. PlanB Jayanagar
2. PlanB Electronic City
3. PlanB Kammanahalli
4. PlanB Sankey Road
5. PlanB Lulu Mall
6. PlanB Domlur
7. PlanB Fort Kochi
8. PlanB Hyderabad
9. PlanB Kolkata
10. Cafe Noir Hyderabad
11. Cafe Noir Lulu
12. CN Indiranagar
13. CN Cunningham
14. CN Kamanhalli
15. CN Kochi
16. CN RMZ
17. Taki Kolkata
18. Badmaash Mum
19. Tycoons Ooty
20. Los Cavos
21. Hangover Bel Road
VRO has embarked upon an expansion journey into four novel cities in the present year, namely, Kochi, Hyderabad, Kolkata, and Ooty.