Moj launches #MojMusicKalakar to uncover India's next musical star

Entertainment | March 15, 2023 | News

Moj MojMusicKalakar

Moj has introduces# MojMusicKalakar, a 10-day music talent competition on Moj Live to uncover India's Next Musical Star. The talent hunt starts from March 15 at 7:00 PM; all music enthusiasts and creators can exhibit their singing abilities to win big! The competition will consist of four rounds, with participants in a live music spectacle to win prizes. The winner may also have the opportunity to collaborate with music labels and brands in the future. As part of this first-ever nationwide music talent hunt, Moj will bring together music enthusiasts and creators on Moj Live to participate in virtual gifting challenges.

Moj Live offers a distinct and interactive platform for creators to showcase their talent while engaging with their audience. Moj users can support their favorite creators via virtual gifting, a crucial source of earning for them. Music creators can also benefit from Moj Live, which provides a guaranteed way to reach their audience in real-time and enjoy unparalleled engagement. Join the festivities of music and entertainment by going Live on Moj.

Shashank Shekhar, Sr. Director, Content Strategy, Moj and ShareChat said, "Our aim with #MojMusicKalakar is to create an interactive platform that brings music creators and their audiences together in a live musical extravaganza. In addition to giving creators a chance to showcase their singing skills in real time, we want viewers to have a fun experience supporting their favorite creators with virtual gifts and earning rewards in the process. Moj has always been committed to providing a space for young, creative Indians to showcase their talents in innovative ways, and this campaign is a step towards that goal. Our intention is to empower budding musicians and find India's next musical star.”

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Over the course of the 10-day campaign spanning 4 rounds on Moj Live, creators across the country will have the opportunity to showcase their singing skills and win exciting prizes.

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