Havas Media Group appoints Arun Kumar Rao as Senior Vice-President
by EVENTFAQS Bureau Industry Watch | July 4, 2022 | News
Havas Media Group Arun Kumar Rao
Havas Sports & Entertainment, the sports & sponsorship vertical of Havas Media Group India, appoints Arun Kumar Rao as Senior Vice President. He will be based in Gurgaon and report to R. Venkatasubramanian, President, Investments and Head, Havas Sports.
Havas Media Group India relaunched the Havas Sports & Entertainment vertical, earlier this year, which offers clients opportunities by providing sports solutions with access to high-value media and sponsorship. The team provides strategic and innovative media solutions that sponsor asset identification, allocation and maximizing returns from media investments. It also helps develop sports and entertainment-based IP, manage sporting talent and produce and partner on events.
Mohit Joshi, CEO, Havas Media Group India said, "Sports is a major driving force for the Media & Marketing industry, and we want to lead this space by assisting media rights holders in optimising their properties, creating more winning partnerships with leading & emerging brands, and co-creating unique engagement opportunities for brands by offering integrated media solutions that include digital, on-ground, and on-air experiences, which will help maximise returns and connect meaningfully with audiences. I look forward to Venkat and the team scaling up Havas Sports & Entertainment to newer heights, and welcome Arun to the Havas Family."
R. Venkatasubramanian, President, Investments & Head, Havas Sports, Havas Media Group India said, "With the resurgence of Havas Sports & Entertainment and a slew of major & emerging sporting events in India, we are witnessing a multi-fold increase in sports marketing and brand sponsorships. Arun's vast experience will add a new dimension to the vertical and accelerate our growth plans."
Arun Kumar Rao said, “I am thrilled to be joining the Havas Media Group India team and to have the opportunity to expand Havas Sports & Entertainment's expertise in sports marketing and sponsorships. I am excited to work with meaningful brands from diverse industries, collaborate with leading and emerging sporting events, drive innovation, and make a meaningful difference. I'm looking forward to a fantastic innings with Havas.”
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Arun Kumar Rao will be based in Gurgaon and report to R. Venkatasubramanian, President, Investments and Head, Havas Sports.