Gozoop Group Appoints Samrat Bedi as India CEO

Industry Watch | January 12, 2022 | News

Gozoop Group Samrat Bedi

Gozoop Group, an independent marketing group that promises seamless traditional and digital advertising under one roof, has announced the appointment of Samrat Bedi as Chief Executive Officer, India. 

He previously served as President of Ogilvy's 82.5 Communications and brings over two decades of experience to Gozoop.

He takes over from Co-founder Ahmed Aftab Naqvi, who moved from the role as the CEO of India operations as global CEO last week. Naqvi will lead operations in the Middle East region while overseeing the business in India, the company announced.

On his new role, Bedi said, “I am elated to take ahead the legacy that Ahmed and Rohan (Bhansali, Chairman and Co-founder) have built over the years. Their deep understanding about brands and businesses in a modern age has helped build Gozoop be the independent and homegrown integrated agency it is today. I look forward to working with a group of passionate leaders at Gozoop to build brands of the future and create work that will be outstanding.”

Bhansali said, “In Samrat we have a rare blend of a leader who has a strong growth orientation and a spirited people-first approach. Samrat is a leader who we believe will drive Gozoop India’s vision. I am confident that his experience and leadership in nurturing brands, teams and creative minds will take Gozoop forward on its glorious journey.”

Naqvi said, “Gozoop is known to have redefined the agency model for a connected world, where digital and traditional advertising work seamlessly under one roof. Samrat’s unique skill sets and experience will not just consolidate that position but keep redefining it as we build Gozoop into a creative powerhouse.”

Former 82.5 Communications President hand will be based in Mumbai at the independent marketing company, which promises seamless traditional and digital advertising under one roof.

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