Ayodhya Deepotsav 2021 Draws 4 Lakh People; Sets New Record for Largest Oil Lamps Display
by Mugdha Gaonkar Industry Watch | November 11, 2021 | News
E-Factor Experiences Deepotsav 2021
E-Factor Experiences executed and produced the projection mapping and laser show for the Deepotsav event organised by the Indian Department of Tourism along with the Uttar Pradesh government and Dr Ram Manohar Lohia Avadh University (All India), as Ayodhya celebrated Diwali with a laser show instead of fireworks on 3 November 2021.
Over 4 lakh people attended the event that set a Guinness world record for the largest display of oil lamps, at over 9 lakh, along the ghats of the Saryu River (Ram Ki Paidi). Besides which, over 3 lakh oil lamps were also lit at various other spots in Ayodhya.
UP broke its own record set In 2020, when over 5 lakh oil lamps were lit.
Deepotsav 2021 was attended by UP Chief Minister Yogi Adityanath, Union Tourism and Culture Minister Prahlad Patel and ambassadors of Trinidad and Tobago, Vietnam and Kenya.
The multi-location event featured multiple activities using 480,000 lumens of projections, 24 lasers, 146 sharpy lights, sound mounted on 32 foot scaffolds, cold pyrotechnics, 3D holographic screens and content intended to give a new dimension to the story of Ramanyana. The show lasted 26 minutes and 35 seconds.
Naveet Bali, Senior Business Manager, E-Factor, said, “The facade or Ram ki Padi which people have been seeing for generations seem to almost have a new look with every change of scene because it was projection mapped to the last inch. So it literally felt that the erstwhile Ayodhya had come to life when Ram was born because the entire facade of the palace was made to look like Raja Dashrath’s palace when Ram was born, or how the facade looked when Ram returned with Sita after the swayamvar. All of this came alive and it became so rich, as if you've stepped back in time. In that immersive moment, Diwali was not just a festival of firecrackers; it was the festival of jubilation, excitement, positivity and hope of good times to come. And I think after what we've been through with Covid, the immersive experience that we gave to our audience was absolutely phenomenal and had a very positive vibe.”
“Deepotsav then culminated into this mega spectacle of the laser show which had heart thumping music and people were dancing as if it was like a party out there. With the lasers going, the kind of formations and displays that were created with the lasers and the smoke and everything was so astounding. And the five minutes of this laser show ended with the hailing of ‘Jai Shri Ram’ and everybody felt united in that moment of jubilation and happiness,” added Bali.
E-Factor Experiences executed and produced the projection mapping and laser show for the event as the UP city celebrated Diwali with a laser show instead of fireworks.