Arijit Singh’s Virtual Covid Relief Concert Gets 1.6 Mn Views, Ongoing Fundraiser Nets Rs 1.5 Cr

Industry Watch | June 9, 2021 | News

Arijit Singh Omidyar Network GiveIndia Facebook India TM Talent Management

Singer and music composer Arijit Singh collaborated with Facebook through its SocialForGood initiative and GiveIndia to raise funds for Covid relief measures in rural India, through his first virtual concert “Helping Rural India Breathe And Stay Safe” on 6 June 2021.

Through this campaign Singh intends to provide essential supplies such as oxygen equipment, beds, medicines, food and financial assistance to those affected by the pandemic in small towns and villages.

The digital fundraiser concert was streamed live on Arijit’s Facebook page and witnessed 1.6 million views.

The ongoing fundraiser has currently raised Rs. 1,58,42,600 in donations from 3,866 supporters. Partner Omidyar Network India will double all the donations made on the fundraiser, which closes 30 June 2021.

Donors can make contributions on the GiveIndia fundraiser page.

Rs. 1,58,42,600 has been raised from 3,866 supporters so far via Give India for rural India relief. Partner Omidyar Network will double donations received when initiative ends on 30 June.

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