Nominees of Mettle: I For India by Fountainhead MKTG

Industry Watch | June 4, 2021 | News

I FOR INDIA Concert Fountainhead MKTG Mettle Awards

The inaugural edition of EVENTFAQS Mettle Awards was announced in early 2021 to honour exemplary achievements by those in events and experiential marketing in 2020, the first year of the Covid19-induced lockdown.

I For India by Fountainhead MKTG has been nominated in the categories of Mettle - Event Content and Mettle - Social Impact.

The concert brought together a veritable list of stars from the Indian music world and Bollywood, joined by some global music icons. All for the cause of Indians in need in Covid times streamed and amplified on the social network, with all proceeds going to Give India’s Covid Response Fund.

The Mettle Awards ceremony, which was repeatedly postponed due to the pandemic, stands cancelled and organisers have decided to refrain from announcing winners, deeming such a celebration inappropriate in the current times.

Shortlisted nominees are being announced on

The virtual concert has been nominated in the categories of Event Content and Social Impact at the inaugural Mettle Awards to honour the event industry’s lockdown heroes.

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