Twitter Voice Content Series on Marketing and Advertising to Highlight Audio’s Potential

Industry Watch | April 8, 2021 | News

Twitter Share of Voice

Twitter India has announced ‘Share of Voice,’ billed as a new series for and with brands, marketers and creators in the country.

The voice content series will feature creative experts on all things advertising, content, social media and more, informed an official statement. An eight-week-long series, it will feature creative voices sharing views on the present and future of marketing and advertising.

Preetha Athrey, Head Marketing, Twitter India, said, “Twitter is all about what’s happening in the world. Our audience shapes and moves conversations that matter. Voice, as a medium has seen a rebirth in the past few months. It’s always been edgy and experimental and that’s something we’ve done with our new series. Share of Voice is a brand new voice content series by Twitter Marketing India where we talk about all things marketing, advertising, social media and more by using the voices of the most creative minds at work.  Follow us on @TwitterMktgIN as we deep dive into a multitude of topics that are close to every marketer’s heart!”

The series kicks off on 9 April with Suchita Salwan, Founder, LBB (Little Black Book). She will speak about branding for Gen-Y in Marketing to Millennials.

The line up includes voices of Preeta Sukhtankar, Founder, The Label Life; Kainaz Karmakar, Chief Creative Officer, Ogilvy; Disha Goenka Das, Head Marketing, Twitter APAC; Pranav Sapra, ex-Zomato, Marketing Head - Mutt of Course; Pooja Jauhari, CEO, The Glitch; and Viraj Sheth, Founder, Monk Entertainment.

The marketing effort will see ‘Share of Voice’ featuring creative professionals run for eight weeks.

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