‘Together Is Better’ Music Fest for Dar’s ‘Jeans for Refugees’ to be Streamed Worldwide on April 17

Entertainment | March 31, 2021 | News

Together Is Better Jeans For Refugees Johny Dar

Prevented by lockdown from holding a planned ‘Jeans For Refugees’ auction gala in 2020, Johny Dar has devised ‘Together is Better’ – a virtual music festival for the global audience to raise awareness about his cause, the ‘Jeans For Refugees’ initiative, as well as the importance of the arts as a channel for healing and social activism.

‘Together Is Better’ will be streamed worldwide on April 17.

For this initiative, the ‘Together Is Better’ team collaborated with refugee organisations Choose Love, The Worldwide Tribe, and Care 4 Calais, to bring a range of initiatives and story-telling into the spotlight, in a studio stream produced by Fade Films and featuring guests, interviews, give-aways and more, hosted by the One Aldwych hotel in London.

The line-up for the festival includes an eclectic mix of musical genres, including acoustic, folk, African, world music, techno, psy-techno, electronic, psychedelic trance, Arabic pop, downbeat and medicine music by Zap Mama, Ayla Schafer, Michele Adamson, Carla Chamoun, Sonic Species, Dardelica, Ben Temple Step, Tongue and Groove, The Egg, Blick Bassy, Curawaka, Paolo Tossio, Carrie Tree, Graziella Schazad, Morrillo, and Axel Thesleff.

Alongside the diverse line-up of DJs and musicians, the festival will also offer a Brand Lab designed virtual showroom experience and online shop, where 60 pairs of celebrity-donated hand-painted ‘Jeans for Refugees’ will be available for purchase.

Johny Dar said, “Now, more than ever, we need the power of art to relieve collective emotional pain and uplift the human spirit. We are all connected, no matter where or who we are. ‘Jeans For Refugees’ is about refugees, but it’s also about empowering humanity as a whole - our goal is to co-create a new paradigm through collaboration, innovation and artistic expression. I hope this celebration of togetherness and creativity inspires people to believe in a brighter future, and also to remember that they can participate in bringing it to life.”

After its launch in 2016, uniting an unprecedented number of celebrities for a single cause, ‘Jeans For Refugees’ was showcased live in five countries within 18 months, garnering more than 15 billion online impressions. It has involved more than 130 celebrities to date, who have all donated their jeans to be hand-painted by Dar and sold to raise funds for refugees.

Together Is Better presents a line-up of musical artistes on three virtual stages, in a new venture for Johny Dar’s star-studded humanitarian initiative ‘Jeans For Refugees’.

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