Paytm Insider and WMS Host Live Performance by ‘Seedhe Maut’ in Delhi, Along with Online Streaming

Entertainment | March 22, 2021 | News

Paytm Insider WMS DLF Avenue, Saket

Entertainment ticketing platform Paytm Insider partnered with WMS Entertainment to present a live and online streaming performance by Seedhe Maut at DLF Avenue, Saket on March 14, 2021. Seedhe Maut is a Delhi-based duo comprising Encore ABJ and Calm, who have produced several singles.

The performance was also streamed online to reach and engage with fans. The online event began with Rawal and Bharg performing, leading into Seedhe Maut's performance. With a ‘No Mask, No Entry’ policy, over 800 people attended the on-ground event. For fans who couldn’t attend it, Paytm Insider made it possible to enjoy the performance on Livestream. Features like watch party allowed the attendees/users to create their own private video group where they could share their experience of the online event live with their friend circle.

Varun Khare, Business Head-Live Entertainment, Paytm Insider, said, “We are thrilled to conclude our first hybrid model event which turned out to be a huge success. A live event in 2021 is definitely more exciting and refreshing than a year ago! And when the show features some of the freshest, most inspiring names of the music scene, the vibe is bound to be through the roof. We were happy to see a full packed house and a performance to remember. Meanwhile, we didn’t forget about Seedhe Maut fans who couldn’t make it to the on-ground event. This is why we set up a Livestream to offer the same live experience but from the comfort of their homes.”

The open-air event with 800 guests was streamed online with features like watch party, global chat and polls.

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