Team Domex Embarks on Month-long Disinfection Drive at Five Local Train Stations in Mumbai

Industry Watch | March 2, 2021 | News

Disinfectant brand Domex from Hindustan Unilever Ltd. (HUL) recently launched a month-long on-ground campaign wherein it has introduced disinfection drives at some Mumbai local train stations. Starting with Dadar and CST stations, Domex with this campaign aims to empower travelers by providing superior disinfection.

The intent of this campaign is to create awareness around disinfection and hygiene and encourage commuters to adopt the same outlook at home and in public spaces. Domex has decided to continue this endeavour of disinfecting public spaces and helping Mumbai ‘Get Back on Track’. This campaign aims to cover five stations in Mumbai including CST, Dadar, Thane, Andheri, and Borivali, and eventually benefit more than 26 lakh Mumbaikars.

Under this initiative, Domex has deployed a team of six specially trained cleaning experts per station who are guided to use Domex disinfectant floor cleaners to disinfect the station premises such as platforms, ticket counters and other points recommended by the authorities at regular intervals during their 16-hour shifts. Team Domex will continue this activity at CST Station for a month and for a week at other stations.

Prabha Narasimhan, Executive Director – Home Care, Hindustan Unilever & Vice President – Home Care, Unilever South Asia, said, “Domex products have been designed to provide clinical disinfection and superior germ kill and hygiene across surfaces. As Mumbai locals come back on track and daily routines resume in this new normal, it has become even more pertinent to be cautious of our hygiene and safety. We wanted to support the authorities in providing safe commutes to the consumers by taking up disinfection drives across these stations and help in getting Mumbai back on track.”

An Indian Railways spokesperson said, “I think it is a unique initiative taken up by HUL. This kind of CSR activity has not been done in recent times, so I think this will increase the awareness of people as well as maintain hygiene in the railway premises. It is certainly a recommendable initiative and it is going to help maintain hygiene, which is now the need of the hour, more than ever.”

This campaign aims to cover five stations in Mumbai – CST, Dadar, Thane, Andheri and Borivali. Team Domex will continue this activity at CST Station for a month and for a week at other stations.

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