Hungama Music Forays into Original Podcasts, Plans to Launch over 30 New Podcasts in Six Languages
by EVENTFAQS Bureau Entertainment | February 12, 2021 | News
Hungama Music Hungama Digital Media
Music streaming platform Hungama Music has announced its foray into original podcast creation and distribution. The platform plans to launch over 30 new podcasts in the next one year, across genres like celebrity interviews, music, fashion, lifestyle, entertainment news and more.
The platform will work with Indian and international content creators to produce premium podcasts for a global audience. In sync with its multilingual approach to content, Hungama Music’s podcasts will be created in six languages including Hindi, Tamil, Telugu, Marathi, Bengali and English.
Upcoming podcasts from Hungama Music will include original audio shows that feature celebrities playing key roles in stories spanning genres like drama, comedy, horror, etc. Besides giving users a story-telling experience, these will also give them access to narratives that will be unique to the audio format. Listeners will get a chance to tune into chat-based shows that give them a peek into the lives of celebrities, musicians and other famous personalities. Podcasts that offer a round-up of the latest from the field of entertainment and fashion will be available on the platform as well. Additionally, Hungama Music will create podcasts driven by poetry, short stories and stand-up comedy.
Siddhartha Roy, COO, Hungama Digital Media said, “Users are increasingly seeking audio content that is exclusive and elevates their experience of streaming music online. Our podcasts promise to go beyond the ordinary and offer consumers interactive audio content that optimally utilizes technology to engage with users and give them more value for the time spent on our platform. We are working towards expanding our podcast library rapidly and aim to offer over 1,000 hours of original audio programming by the end of the year.”
Hungama Music has also collaborated with Hubhopper to make their library of podcasts available on its platform. This includes more than 4,000 podcasts in 15 languages across categories like religion and spirituality, comedy, story-telling, horror, thriller, true crime, news and politics, entertainment, cricket and sports, health and wellness, etc.
Listeners will get a chance to tune into chat-based shows that give them a peek into the lives of celebrities, musicians and other famous personalities.