Bolo Indya Sees More Than 1,100 Content Creators Sign Up for Bolo Meets Within 10 Days of Launch

Marketing | November 12, 2020 | News

Bolo Indya

Bolo Meets, an engagement-led peer-to-peer commerce services initiative for the industry, was launched by Bolo Indya, a short video and commerce platform, for its audience base on October 28. The platform is meant to empower its creators to market their specialized skills on it. More than 1,100 content creators have already signed up to join Bolo Meets in the first 10 days of its launch, to take more than 12,000 personalized video sessions to the Bolo Indya platform.

Top categories where the creators have shown interest to engage with their follower base includes astrology, music learning, comedy shows, mental wellness, personal finance, and language learning. A majority of these creators to deliver Bolo Meetsare from Hindi, Tamil, Telugu and Bengali languages.

With an increased engagement rate of over 89%, its top creator partners are already earning in the range of Rs 50,000-60,000 per month using P2P services available on the platform.

Ishban Yadav, one of the young creators on Bolo Indya with over 5.5 lakh followers, who is taking video sessions via Bolo Meets in the personal finance category, marks it as an industry revolutionising proposition with 3X growth in his income prospect since the launch.

Another popular creator from Nainital, Prakash Deopa, who has been on the platform, sees this as a unique reason to be highly engaged on Bolo Indya. His sessions from product reviews to earning online to tech talks have been able to monetize close to the 5 lakh follower base.

As part of the Bolo Meets proposition, creators on the Bolo Indya platform now have an added feature to activate their specialized skills-based content services channel to market their offerings. Sessions can be facilitated either through one-to-one private video chat room, or a group video session with a maximum of 10 people in one session. Creators decide the type and pricing of these sessions while users can do micro-payments, book the convenient day and time to avail these sessions online on the Bolo Indya platform.

Top creator partners are already earning Rs 50,000-60,000 per month using P2P services available on the platform.

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