Aura Integrated’s Virtual Fit4Fun for Kids Kicks Off 28 October

Marketing | October 24, 2020 | News

Aura Integrated Fit4Fun

Event and experiential agency Aura Integrated has announced Fit4Fun, a virtual fitness activity series for kids from 28 October to 7 November. Fit4Fun was conceived to channelise the pent up energy of kids in the lockdown into fun, healthy activities devised by fitness experts.

Kids can register at a fee of Rs.349 each for the series, in slots of 5 to 8 years and 9 to 12 years. The activity for each day will be released in the morning with instructions on the Fir4Fun website and social media handles. Participants can take them up at their convenience on the same day. Parents are to fill a tracker that will be mailed to them and update day-to-day progress on completion. Upon completing 11 days’ activities, participants will get a digital certificate and a finisher’s medal.

The website lists Success Gyan and Apollo Shine Foundation as partners for the series.

Siddharth Ganeriwala, Founder and CEO, Aura Integrated, said, “This IP is definitely one from the heart. You can say that my 7-year-old has been the inspiration as has been the plight of her friends and their parents as well! Here’s hoping that it will come to the rescue of many families all over the world. I am pretty confident that it will be heartily welcomed not just here in India, but universally!”

Registrations close 28 October at

Over 11 days, kids aged 5 to 8 years and 9 to 12 years will engage in a different fun and fitness activity devised by fitness experts each day.

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