‘Har Din Shubh Hai’ Event to Promote All Dates as Auspicious for Weddings, Festivities a Big Success

Industry Watch | October 7, 2020 | Promo Feature

Har Din Shubh Hai

‘Har Din SubhHai’ - an industry initiative started by Touchwood Group, fnp Weddings, E-factor, Rashi Entertainment and Mirage Wedding, to share the concept that all dates in the calendar year are auspicious to host weddings and festivities - was a successful event with over 4000+ attendees on Zoom from all across the country on September 30, 2020.

The launch saw clients, hoteliers, vendor partners, industry associates, magazine &portal owners and wedding agencies along with spiritual gurus presenting their views.

The highlight of the launch event was the ‘Har Din ShubhHai’ anthem composed by Ashish Chhabra and sung by Shankar Mahadevan. The signature track of the wedding industry is now available on Gaana, Wynk, Saavan, HungamaPlay and YouTube Music.

If India could abolish the sati pratha, ghunghat pratha, bal vivah and triple talaq as we progressed for a happy world, then why are we hesitating to celebrate ‘every day as an auspicious day' for weddings, asked wedding planners.

While supporting this initiative, the top wedding portals assured that they will support this movement and also spread the message to all their clients. The hotel chains are ready to design exclusive packages, considering the demand and supply with a thought of ‘Your date our rate, our date your rate’, they added.

The industry associations and vendor partners are keen to promote this initiative and said “slowly but surely this will be the new normal”.

Be a part of this movement and spread the message- ‘India is ready to host all weddings and festivities throughout the year ‘Kyonki… Rab Ki BanayiHar Jodi KhoobHai, AurInheJodneWalaHar Din ShubhHai!’

‘Har Din Shubh Hai’, an industry initiative to drive home the message that all dates are auspicious,saw a successful launch with over 4000+ attendees on Zoom from across India on September 30.

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