‘Har Din Subh Hai’ Says All Dates are Auspicious for Weddings, Festivities; Webinar on September 30
by Komal Parmar Industry Watch | September 29, 2020 | Promo Feature
Har Din Subh Hai
‘Har Din SubhHai’, an industry initiative started by Touchwood Group, fnp Weddings, E-factor, Rashi Entertainment and Mirage Wedding, is all set to host the Events industry fraternity from 3:30 pm onwards on Zoom on September 30, 2020 to share its concept that all dates are auspicious, and promote it across the country.
The initiative aims to raise awareness that all dates in the calendar year are auspicious to host weddings and festivities. A curtain-raiser was launched on Zoom from 4 pm to 5 pm on September 11, 2020, wherein 100 stakeholders shared suggestions to hype the message and inputs to make the idea bigger and more acceptable.
If there is no definite date for birth or demise, why should there be a calendar for auspicious and inauspicious dates for weddings? Moreover, there have been several cases of weddings which have happened on the so-called non-auspicious dates and have been extremely successful, states the ‘Har Din SubhHai’ team.
The wedding industry has always been a very seasonal industry due to limited auspicious dates in the entire year. This leads to businesses dependent on this industry to have a huge lean period every year. The goal with ‘Har Din SubhHai’ is to create awareness that weddings and festivities can happen all year round, which will lead to business happening throughout the year and eliminate the off-season.
The signature ‘Har Din ShubhHai’ song composed by Ashish Chhabra and sung by Shankar Mahadevan will be unveiled during the event. The webinar will have speakers from the event and hospitality industries, along with pundits and Acharyas.
To register for the webinar, click here.
Industry initiative aims to create awareness that weddings and festivities can happen all year round, which will lead to business happening throughout the year and eliminate the off-season.