Phase 1 Experiences Hosts Love 2 Humanity- a Fundraising Digital Concert for Zariya Foundation
by EVENTFAQS Bureau Entertainment | July 3, 2020 | News
Phase 1 Experiences Love 2 Humanity Zariya Foundation
Phase 1 Events and Experiences recently took center stage to host a special stream of ‘Love 2 Humanity’ with artists, change-makers, and visionaries to bring hope, love, and strength through the art of music, dialogue, and poetry.
A purpose-driven digital concert, Love 2 Humanity was conceptualized, curated, and executed with the aim of bringing a glimmer of hope to the world post lockdown, alongside raising funds for the folk artist community of Rajasthan called the Zariya Foundation.
The special stream featured artists of various genres from across India, who enthralled the audience with their ‘LIVE from home’ performances and invigorating dialogues. The roster of artists included Salim and Sulaiman Merchant, Raghu Dixit, Kailash Kher, Nikhil Chinapa, Cyrus Sahukar, Nithya Menen, Terence Lewis, Latha Rajnikanth, Javed Ali, Kubbra Sait, Danish Sait, and Best Kept Secret Band.
While the artists provided music relief, some of India’s biggest personalities and business moguls spread messages of hope to keep the spirits high and look for a brighter tomorrow. The directory of speakers ranged from Kiran Mazumdar Shaw, Chairperson, and MD, Biocon Limited; Anil Sethi, VP & GM Channels India, Dell Technologies; Bhaskar Bhat, Chairman, TATA SIA Airlines; and C K Venkatraman, MD, Titan Company Limited to Rahul Agarwal, CEO & MD, Lenovo India, and Sanjeev Mohanty, MD, Levi’s South Asia, Middle East, and North Africa.
Speaking about the concept behind Love 2 Humanity Oum Pradutt, Founder and Managing Director, Phase 1 Events and Experiences said, “This was our labor of love in these uncertain times to help people stay strong, optimistic and embrace the changes ahead of us as we venture into the world again. As Phase 1’s first-ever digital intellectual property, Love 2 Humanity will continue to bring the best of original digital content to entertain and inspire audiences globally.”
The first edition of this intellectual property was broadcasted LIVE on Phase 1’s YouTube, Twitter, and Facebook pages and reached out to thousands on the global platform of LIVE NATION, the world’s biggest entertainment company!
A purpose-driven digital concert, Love 2 Humanity was conceptualized, curated and executed with the aim of bringing a glimmer of hope to the world post lockdown, alongside raising funds.