Percept Unveils India’s First Virtual Music Festival - ‘Sunburn Home Festival’

by  EVENTFAQS Bureau Entertainment | June 24, 2020 | Press Release

Sunburn Festival Percept

Percept Live, creators of Sunburn, unveiled ‘Sunburn Home Festival’, a Virtual 2 Day Mega Music Festival presenting the biggest Global Music Artists. The premier Fest is scheduled from July 11th – 12th 2020 and the line-up for the premiere show includes some of the biggest names in the global music industry including Vini Vici, MATTN, Bassjackers, and Ummet Ozcan. 

India’s first Virtual Mega Music Festival – ‘Sunburn Home Festival’ will be a Ticketed Live Stream 2-day weekend event offering a 360-degree virtual feel of an on-ground Sunburn Festival inclusive of a massive Stage, SFX, vibrant Visuals, LED effects and state-of-the-art AV stream. The 2-day Festival will include over 12 hours of music, ‘After Hours’ Parties, interactive dialogues between Artists and fans, and loads of on-the-spot surprises for guests. Support Acts comprise Teri Miko, Siana Catherine, Progressive Brothers, and Sartek, while high octane artists ANKYTRIXX, Arsh, Bullzeye, and SEQU3L will grace the After Hours Solaris shows. 

The highlight of the Virtual Event is the incorporation of Extended Reality (XR) Technology, which will offer a Mixed Reality environment by virtually combining the Sunburn Festival environment and human-machine interaction to generate a new form of reality for the guest. Through the incorporation of this elevated new age XR Technology, Percept will create a new form of Event reality by bringing digital objects into the viewer’s physical world and concurrently transfer physical world objects into the digital world. Hi-tech wearables will ensure that audiences can immerse themselves fully into the Sunburn Festival universe with their favorite artists in a vibrant, fun festival atmosphere even while maintaining the Social Distancing rules.

Karan Singh, COO, Percept Live said, “Sunburn Home Festival will be India’s first Virtual Festival experience. We've been working on this for a while and can't wait to unveil it for our fans. We have a fantastic production and visual experience planned along with a power-packed line up of leading international and Indian artists. We are thrilled to introduce state-of-the-art XR Technology for the very first time in India and this will definitely be a game-changer for the Events domain. Not only that, this will be the first in a series of monthly online festivals, and I can confidently say that this is the next stage of Home Entertainment.”

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