Creative Factory Produces Visual Content for IIFA Awards 2019
by EVENTFAQS Bureau Business Events | September 24, 2019 | News
Creative Factory Wizcraft International IIFA Awards NSCI
The recently concluded 20th IIFA Awards - a star-studded and glitzy event was held at NSCI, in Mumbai from September 16th & 18th (IIFA Rocks on 16th September and IIFA Awards on 18th September). Creative Factory created the visual content for 20th Homecoming Edition of NEXA IIFA AWARD making it the 7th time it has associated with the IIFA Awards. The event was conceptualized and produced by Wizcraft International Entertainment.
IIFA Awards celebrates and recognizes the achievements of the Indian film industry, for the last 19 years, the awards were held outside India. IIFA, in its overall approach, stands tall and therefore Creative Factory was chosen to make video content that complements the grand, opulent stage and star-studded performances.
Creative Factory created graphics as per each act and also created a custom look for the entire show. The graphics were designed as per each song and its mood, thereby elevating the entire experience.
Vibhore Khandelwal, Founder and Creative Director, Creative Factory said, “There is a great understanding between us and the IIFA creative team, thanks to a fruitful relationship built over the last seven years. Each year, we know that we must raise the bar. The IIFA always has opulent stage designs and we understand that the graphics must compliment them. Our team of skilled artists thoroughly understand how to make that happen, along with the IIFA creative team that realizes the importance of graphics in the show.
Even the visuals for when the hosts are on stage or the awards are being given were thoroughly thought through. We produced sketches and artworks of various designs and graphics before actually creating them. A process like this helps us in visualizing a show way in advance and the output we got for IIFA was exactly what we had envisioned. We love our association with IIFA and look forward to the next year already!”
Creative Factory created the visual content for 20th Homecoming Edition of NEXA IIFA AWARD, conceptualized and produced by Wizcraft International Entertainment.