BookMyShow Comes On-Board as Gold Partner for WOW Awards Middle East

Business Events | September 19, 2019 | News

WOW Middle East WOW Awards Middle East 2019 BookMyShow CVENT Palazzo Versace, Dubai

The WOW Awards Middle East is all set for its debut edition on September 25 in Dubai. As part of this inaugural edition, the awards have received 467 entries from 220 entrants hailing from across 6 countries, making WOW the region's largest recognition platform. BookMyShow UAE has come on-board as a Gold partner to WOW ME, in keeping with its objectives to stay connected with top event and entertainment industry stakeholders in the Middle East.

Commenting on their association with the platform, Sudhir Syal, CEO, BookMyShow Middle-East, explains: “We are proud to be associated with the WOW Awards Middle-East; what WOW does is bring together the entire ecosystem and reward outstanding achievement in helping grow and advance the live events community; this for us is also central to our goals and mission."

As part of BookMyShow’s launch in the Middle East, the company has entered into a strategic, long-term partnership with the Coca-Cola Arena in Dubai, the region's biggest indoor, multipurpose arena. BookMyShow will deliver marquee and the best-in-class international content while being the preferred go-to platform for tickets to all live events at the arena, for fans across UAE. The deal is at the core of the India-headquartered, global entertainment platform's expansion into the Middle East and is the first such global arena partnership by the company, which will have the preferred ticketing rights to all live events hosted at the venue through this period.

BMS Middle East joins CVENT, Palazzo Versace and Creative Cuisines Inc as the fourth Gold Partner to the WOW Awards Middle East. WOW ME is in association with ILEA (The International LIVE Events Association of the Middle East) with Dubai Tourism as the Destination Partner. Strategic Partners to the WOW Awards Middle East include Expo 2020, Arabia Weddings and Bride Club Middle East.

BMS that launched in the Middle East earlier this year, will join CVENT, Palazzo Versace and Creative Cuisines International as the fourth Gold Partner to the WOW Awards Middle East 2019.

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