"Shehzzarin will lead diverse teams in the next phase of growth for Wedniksha" - Wiz Andre

by  Madiha Khan Industry Watch | September 3, 2019 | News

Wizcraft International Wizcraft Wedniksha

Wizcraft International Entertainment Pvt Ltd., India’s foremost events and entertainment pioneer, today announced the appointment of Shehzzarin Udwadia, a seasoned Event & Hospitality professional as Vice President for Wedniksha, the wedding vertical of Wizcraft International. With this appointment, Wizcraft has further strengthened its wedding vertical's, leadership team.

Shehzzarin comes with a rich background of Events & Catering, with over 19 years of experience in the Hotel Industry.

She has vast experience and expertise in curating and executing some of the high-profile events nationally and internationally. Her rich and diverse experience, with exposure to a variety of practices, would add immense value and take the organisation to even greater heights.

Speaking about her appointment, Wiz Andre Timmins, Co-founder and Director of Wizcraft International said, "Shehzzarin has worked alongside Wizcraft teams in the past during her hospitality career that covered some diverse properties including The Lalit and The Taj Group of Hotels. Over the years we've seen her in action, her diligence, professionalism, eye for detail and spirit to build partnerships.

Shehzzarin with her industry knowledge and ability to lead diverse teams will lead the next phase of growth for Wedniksha. We are confident of clients being delighted with our new leadership team that is based on experience, humility, creativity, and excellence".

Co-founder and Director, Sabbas Joseph added, "While Wedniksha grows its services across the country, we are building leadership teams in each of the major regions across India and then will expand across key international geographies so that the high standards of creativity, quality, synergetic execution, and hospitality, that Wizcraft is renowned for will be available to top end clients seamlessly for their weddings and social engagements."

“With over 19 years in Hospitality, I am looking forward to being on the other side of the fence, as an integral part of the Wizcraft leadership team, I am keen to make a positive difference for the clients of Wedniksha, employees and its market reputation. Wedniksha has always made an endeavor to give its clients some of their treasured memories to cherish and I shall attempt to go a notch higher to keep up with the global pace in wedding planning,” said Shehzzarin.

In a one on one conversation with EVENTFAQS, Shehzzarin spoke about her experience and a new role at Wedniksha. Find the excerpts below -

You come with a diverse background; how do you plan to use your expertise in the luxury wedding industry?

The wedding industry is the most interesting space and Indian weddings are colourful, vibrant and nothing less than a festival.  They are rightly called World’s Best Weddings and having worked with some of the niche wedding planners, it has given me the opportunity to visualize different concepts, styles, and designs. At Wedniksha, we truly put in an effort to turn the couple’s dream wedding into reality.

I am sure this is a very challenging role, what are your plans for Wedniksha's near future?

Wedding Planning is at its peak today and the overall definition of the wedding has been completely transformed. With Wedniksha, an initiative by Wizcraft, we have always brought new ways of creativity and thinking which is nothing short of taking it to greater heights and touching parameters it hasn’t before.