Boost: Dhoni’s Dream Team Event Planned and Executed By Brandwidth Events

Marketing | August 1, 2019 | Press Release

Brandwidth Events Boost

Brandwidth Events designed, planned and executed a celebratory meet and greet event for the health drink brand- Boost. The event took place on July 27th, 2019 at The Leela Palace, Chennai.

The event was strategically planned right after the World Cup 2019, and the idea behind this evening was to celebrate the victory of the sales team and to applaud the top performers for exceeding their targets, who were also famously termed as “Winners”. 

The guests were divided under six teams and were welcomed with customized colorful jerseys that were specially curated for them, and collectively, they came to be referred to as "Dhoni's Dream Team”.

The winners were given a chance to meet and interact with the cricketer of the Indian team- MS Dhoni, who successfully managed to rejuvenate the entire audience with his charm.

A welcome performance by the famous sand artist- Sarvam Patel, inculcated an act based on MS Dhoni’s journey and his association with the brand- Boost. A souvenir of this art was created and gifted to MS Dhoni, leaving him spellbound. 

All the winners were individually acknowledged by MS Dhoni as he personally handed over the trophies to each and every winner. A cricket pitch had been customized by Brandwidth, where guests enthusiastically bowled to Dhoni, thereby, leading to an interesting game or two. 

To mark an end a customized cake was cut by the entire ‘Dhoni’s Dream Team”, which was structured in the shape of a cricket stadium and was certainly relished by everyone. As a token of appreciation, miniature bats with Dhoni’s autograph were distributed amongst all the guests.

Brandwidth Events designed, planned and executed a celebratory meet and greet event for the healthy drink brand- Boost. The event took place on July 27th, 2019 at The Leela Palace, Chennai.

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