(L-R), Thomas Hartman, Vinaya Jain, Sudhir Jain and Ankur Jain

Bira 91 Strengthens Leadership Team with Key Appointments

Industry Watch | January 30, 2019 | News in Brief

Bira 91

Bira 91, one of the fastest growing beer brands, has announced three key appointments to its executive leadership team. Vinaya Jain, ex-CFO of General Motors India joins the company as the CFO and Sr Vice President – Finance and will lead the global finance function of the company. Sudhir Jain, ex-Senior Director, Supply Chain, Molson Coors India will lead the company’s manufacturing operations. Thomas Hartman, an ex-Global Innovation Brewer for Anheuser Busch InBev’s New York-based ZX Ventures, will join the company as Vice President – Innovation Brewing. 

Speaking of the appointment, Ankur Jain, Founder, and CEO, Bira 91, said, “These three key appointments are a step-change in our company’s ability to innovate and execute at scale. We are positioning ourselves for defendable market leadership over the next decade in India and meaningful execution across international markets. At the same time, we expect to continue to lead the market in product innovation bringing the freshest and tastiest brews to our consumers. These appointments give us the ability to be ahead of our competition, inspire and attract the highest quality global talent to our company and bring the best to our consumers.”

Bira 91 grew five times in the last fiscal year and has scaled to be comparable to the top 10 craft breweries in the US in terms of volume in only three years since inception. Besides India, the company has expanded internationally to the United States, Singapore, Hong Kong, UAE, and Bahrain, with imminent expansion in the UK and Vietnam. The company expects to expand its production footprint five-fold to 2,000,000 barrels before summer of 2019 from the current capacity of 350,000 barrels.  

With the global craft beer market projected to reach over $502B by 2025, and the market expected to witness substantial growth over the forecast period due to the rising demand for craft beers- Bira 91’s growth comes at an opportune time to corner a rising market and reach emerging consumers. 

Bira 91 appoints New CFO – Vinaya Jain; Sudhir Jain to Head the company’ Manufacturing operations; Thomas Hartman, joins as Vice President – Innovation Brewing to lead New Product Development

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