Juniorthon Mumbai Collaborates with Radius Developers as its Title Sponsor

Entertainment | October 31, 2018 | Press Release

The 4th edition of Mumbai Juniorthon is being organized on December 23, 2018, at BKC around 6:00 am. Radius Developers, the group, which is developing residential, commercial and township projects to create a healthier future for the tiny tots, has collaborated with “Juniorthon” as its Title Sponsor. Mumbai’s longest run and fitness carnival for children, Juniorthon aims to promote running as an active lifestyle for children and their families. Juniorthon will be followed by a curated carnival boasting of 50+ activities including a mix of games, food, rides, fitness activities, workshops and a lot more for kids to have fun while being fit. The entries for Mumbai’s longest under 15 kids run and carnival for children and junior athletes is open now. 

Organized by Party Sharty Entertainment, Juniorthon is being presented by Radius Developers, powered by Soulfull Ragi Bites and in association with Kanakia Group. Kotak Mahindra Bank – My Junior Account is the Banking Partner; KidZana is the Theme Park Partner; Mickey Mehta is the Wellness Partner, MUMO (Mumbai Moms) is the community Partner, Kleinetics is the Training Partner and Cipla Immuno Boosters is the Immunity Partner for Juniorthon.

“A healthy and active lifestyle is what we desire for our future generation. A lifestyle that takes them away from the virtual world, and helps them enjoy the real one with full zest and energy. It’s a matter of pride to be associated with anything that makes this dream come true. We, at Radius, are proud of Juniorthon for taking up such an initiative and making us a part of it”, said Ashish Shah, COO, Radius Developers.

“At Juniorthon, we are inculcating the healthy habit of running and going for outdoor activates amongst kids at an early age. Today’s kids are very addicted to mobile games, gadgets, and television keeping them indoors. This lack of outdoor activities leads to rising childhood obesity and other related lifestyle diseases. Mumbai Juniorthon is all about children running towards a healthier future and supporting a good cause. For us, it’s important that more and more kids participate and complete the run in their own pace than winning. Hence we have a finisher’s medal and a certificate for every participant,” says Bhavna Mehta, Founder and Creative Director, PartySharty Entertainment, organizers of Juniorthon.

To support a good cause and promote a healthier future for children, the goal of this long-distance run is to discourage the ample use of video games, television, fast food and visits to shopping malls by children. The children participating in Juniorthon will take on the streets of Mumbai, push their limits and conquer a distance as a testament to their physical endurance and mental toughness to fight for this cause. Further, all participants will experience an in-depth training cum prep-up session with an expert, who will teach children to avoid injuries and maintain stamina during the run.

4th Edition of Mumbai Juniorthon to be held on December 23.

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