9th Edition of the Jagran Film Festival Awards Honors Best Cinematic Talent of The Year Gone By
by Gitikka Ganju Dhar Business Events | October 18, 2018 | News
Jagran Film Festival Gitikka Ganju Dhar
The ninth season of the acclaimed Jagran Film Festival began in June and traversed through more than eighteen cities before arriving in Mumbai in September for its grand finale. Across these conurbations, JFF showcased 400 films and curated content that was gripping, stimulating and transformational. Dainik Jagran is committed to making this platform an evangelist of outstanding and impactful cinema as the festival is an effort to foster a culture of cinema appreciation.
For nine years the company has persistently tried to bring to Indian audiences best cinematic art from across the globe and this year was no exception. JFF 2018 marked its beginning with the opening film “A Star is born” which was also the India Premiere of the Lady Gaga starrer and the debutorial work of director Bradley Cooper. The audience lapped up this lottery and many other gems like Village Rockstars, Ee.Ma.Yau, Ask The Sexpert, Mukkabaaz and S Durga at this year’s festival. On the night of the Jagran Film Festival Awards, the culminating moments of Rajnigandha JFF 2018, the platform honoured the best cinematic talent of the year gone by as the chiselers of this new avtaar were recognised and applauded. The event was curated by Mayank Shekhar and conceptualized and executed by Vibhor Kwatra who is Head- Brand Events, Jagran Group.
The evening opened with by Basant Rathore, Senior Vice-President, Brand and Strategy, Jagran Group welcoming the audience and the awards began henceforth. Stand-up comedian Kautuk Srivastava provided the laughs between the awards. Cinema of The Seller awards were presented at the very start, with the Gold going to YRF Marketing for Sui Dhaaga Promotions. It is because of this category that we know simple things like - Vicks ki goli lene se khichkhich door hoti hai, Mentos se Dimaag ki batti jalti hai, Maggie healthy bi hoti hai and tasty bi, Sabki pasand Nirma hai and agar muh mein Rajnigandha hai toh definately kadmo mein duniya hai! But while this is all fun, this category lately has become the flag bearer of compelling issues prevalent in our society, offering possible solutions to the same and that too, in just thirty seconds!
Among many awards presented during the evening, the award for Best Documentary (Feature) was bagged by - Ask the Sexpert. The award for Special Contribution to Cinematic Art was presented by Abbas Mastaan to Kamlesh Pandey, an Indian screenwriter with more than 30 years of experience in advertising, twenty years in films and fourteen years in television. Name the award and he has won it! The Rajnigandha Achievers Award was presented by Sushant, Joint General Manager, Rajnigandha to Imtiaz Ali, a director whose films have embedded in Indian filmlore, innumerable moments of magic. His films though illusion, have felt like real life. His films like whirling dervishes have swirled and twirled and become one with the audience. Needless to say, he walked up to a houseful of applause. Director - Jagran Film Festival, Mayank Shekher then spoke about the journey of the Jagran Film Festival 2018 and introduced the JFF jury. The retrospective of Tabu's works at Jagran Film Festival was then spoken about with the resplendent Tabu joining him on stage.
The award for Best Music/Background score was presented by Ankit Tewari to Amit Trivedi For Secret Superstar, Sanjay Chauhan, then presented the award for Writing to Team Mukkabaaz, Anurag Kashyap was named Best Director for his work on Mukkabaaz, Sudhir Mishra presented the award, actor Supriya Pathak presented the award for Best Actor Female to Zoya Hussain for her performance in Mukkabaaz. The Best Actor male turned out to be the star of October, Varun Dhawan. Pooja Bhatt did the honours. Tabu then had the privilege to present The Award for Icon of Indian Cinema. His career is classified as one of the century’s most important cinematic journeys. A theatre, television and film actor, story writer and director, he has elevated films to being master pieces by virtue of his acting. The man responsible for single-handedly giving the carrot it’s cult status, one of India’s most accomplished, masterly and superlative actors ever, Pankaj Kapur was honoured for his contribution to Indian cinema!
All in all, a good evening to have hosted. I read somewhere the other day, Gulzar Saab saying that cinema is not an instrument of social change, instead, it reflects the reality of our social fabric. Knowing the man and his great work, I am sure that he must have said it in a particular context. Through the evening, as works were awarded, I felt it was an unsaid thing, sort of in the air, that cinema is indeed an instrument of social change, and so these works were chosen from among the rest to be lauded. We live in times when the social fabric of our society needs to be rewoven, so whether you wield the baton of cinema or experiential, digital or television, remember, if you want to, you can change the world to become a better place. As the 1956 Raj Kapoor starrer had signalled, Jagte Raho!
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Gitikka Ganju Dhar is a Live Host, Moderator, TV Anchor & Event Content Writer based in Mumbai.
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In this exclusive feature hostess Gitikka Ganju Dhar takes us through the glittering night of the 9th Edition of the Jagran Film Festival Awards.