Vh1 Supersonic Takeover At Imagica Theme Park Executed by Media Solutions

Entertainment | May 31, 2018 | News

Vh1 Supersonic Takeover Imagica Media Solutions

Taking the consumer engagement experience to greater heights, Adlabs Imagica recently celebrated its 5th anniversary bash with Vh1 Supersonic Takeover. Uniting all thrill and music lovers at Imagica, with an epic mix of music and late night rides, Media Solutions, facilitated the alliance and successfully designed the late night celebration on May 26, 2018.

With major Indian EDM talent pool featuring Lost Stories, Zaeden, Su Real and Paperqueen, the evening also witnessed a magnificent Night Parade with Imagica characters, dancers, acrobats and other acts to offer wholesome entertainment. The park also had rides open for guests till late night for them to offer each and every one a splendid time during the celebration. In order to keep up to its promise of bringing the best of entertainment, Imagica also collaborated with Kingfisher and Hot Wheels to elevate the experience for guests.

The 5th-anniversary bash of Imagica, with Vh1 Supersonic Takeover saw a massive footfall of over 5000 guests at the Park, turning the park into an epicentre of delight and excitement for all. The anniversary bash also marked the biggest event of Vh1 Supersonic Takeover, a model prepared under the umbrella of Vh1 Supersonic which is an annual multi-genre music festival.

Happy about the overwhelming response by guests, Dhimant Bakshi, Jt CEO, Adlabs Entertainment Ltd shares, “Over the years, we have worked hard towards creating a distinct edge for Imagica. We have always focused upon bringing in innovative ways to offer unique experiences for our guests. What started as a theme park 5 years ago, today has successfully grown into an all-inclusive, fully equipped themed venue for hosting large-scale events and activities as well. The brilliant celebration that ensued for our anniversary was a mark of the evolution that we have seen over the years, and we look forward to undertaking more such pioneering ventures in future.”

Tabish F Khan, General Manager Marketing, Adlabs Entertainment further added, “At Imagica, we constantly look for various avenues that can be explored to curate distinctive experiences for our guests. Our guests have shown immense liking towards the extended hours of experiential and attractions at our park, every time that we have kept our gates open for them till late in the night. We have organized a number of Bollywood music and Indie-Rock events which has been a hit amongst our guests. We are happy with the excellent response that we received from our patrons for the anniversary bash, the first time that we organized an EDM centric event. We look forward to many more of such celebrations, as our continued efforts remain towards bringing the best propositions for our consumers every single day.”

“The whole idea of an alliance between one of India’s major music festival and India’s premier entertainment destination was to give the audience a complete 360-degree experience for the first time. We are happy to be able to facilitate and execute this event. - Shubhro Maity, Official Spokesperson for Media Solutions shared.

Vh1 Supersonic Takeover held at Adlabs Imagica witnessed massive participation and enthusiasm.

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