Media Solutions Uses Tech to Create Cool Experiential Engagement for Adlabs Entertainment
by EVENTFAQS Bureau Marketing | May 21, 2018 | News
Media Solutions Adlabs
Media Solutions recently executed the ‘Window to Imagica’, an experiential engagement activity for Adlabs Entertainment Limited on May 12 and 13, 2018 simultaneously at Adlabs Imagica and Inorbit Mall, Vashi.
A unique experiential marketing concept, the activity witnessed live interaction between audience at different locations at Imagica Theme Park, Water Park, and Snow Park and at Inorbit Mall, Vashi.
The two-way interactive live communication system was one of its kind concept set up for the first time in India, where the audience at the mall experienced the exciting vibe through guests visiting the park real time.
Speaking about the activity, Dhimant Bakshi, Jt CEO, Adlabs Entertainment Ltd shared, “Through our campaigns and initiatives, we have always focused on propagating the happy and fun vibes that Imagica stands for. To maintain our distinct edge, we will continue to bring innovative experiences for our consumers, and we are happy to have Media Solutions as our agency partners to help us realise our vision so effectively.”
“We are closely associated with Adlabs Imagica as strategic partners on a variety of opportunities of alliances and project execution over a period of time. This was an exciting new challenge that we took up and managed to achieve the desired results. – Shubhro Maity – Official Spokesperson for Media Solutions quoted.
The activity witnessed live interaction between audience at different locations at Imagica Theme Park, Water Park and Snow Park and at Inorbit Mall, Vashi.