Virat Kohli Collaborates With Puma For #1MILLIONPUSHUPS Initiative

by  EVENTFAQS Bureau Marketing | April 17, 2018 | News in Brief

Puma Virat Kohli

Virat Kohli and Puma came together on April 7, 2018 to launch #1MILLIONPUSHUPS an initiative to urge India to pursue an active lifestyle. The date also marked the celebration of “World Health Day’. The initiative was launched on PUMA TRAC – an application offering a series of workouts that can be performed anywhere, anytime.

Virat being the spearhead of the initiative, it got an overwhelming response nationwide with the completion of over half a million push-ups within just 2 weeks. PUMA TRAC unveiled its latest version on the same day which comes with exciting new features. It offers fitness experience with 14 globally renowned athletes and trainers.