TATA Mumbai Marathon 2018 Surpasses Its Own Record, Raising Over Rs 34.36 crores
by EVENTFAQS Bureau Industry Watch | April 17, 2018 | News
Tata Group United Way of Mumbai TCS
The Tata Mumbai Marathon (TMM) held on April 10, 2018 went beyond sport and encouraged the ‘Power of the Collective’ to make a difference. The event surpassed its own record of the previous year by raising over Rs. 34.36 crores. United Way of Mumbai, the event’s philanthropy partner, continued their commitment towards charity and this year proved to become, an unprecedented achievement for them.
With this, the cumulative amount raised by the event in 15 years since its inception in 2004 has breached the Rs 200 crores mark, standing at an impressive Rs. 229.16 crores today. This re-affirms TMM as the single largest sporting platform for philanthropy in India.
TATA Group, the title sponsors of the TATA Mumbai Marathon, has always encouraged sports in the country. The 2018 edition of the event truly represented the mantra – #BEBETTER.
“The Tata Group has always believed that the community is core to our existence and we are delighted that the Tata Mumbai Marathon has become such an important annual event to raise awareness and funds about various social causes. Our heartiest congratulations to all those runners who have successfully made an impact by participating in the Tata Mumbai Marathon,” said Harish Bhat, Brand Custodian, Tata Sons.
Commenting on the occasion, Jayanti Shukla, Executive Director, United Way Mumbai, said, "From humble beginnings in 2004, the Mumbai Marathon has grown by leaps and bounds in the charity domain. Each year, our supporters - individuals, corporates and charities - raise the bar and raise incredible amounts of funds, always surpassing past results and setting new benchmarks. This year we have raised Rs. 34.36 crores for 262 charities! Also, we have the contribution of incredible individuals like Mr. Sankara Raman, who has raised Rs.1.32 crores for Amar SevaSangam, becoming the highest fundraising individual in the history of the Mumbai Marathon. The scale of achievement in philanthropy makes the Tata Mumbai Marathon a unique event; highly anticipated every year. I would like to thank each and every one who has contributed to the Tata Mumbai Marathon 2018. Without their efforts, this achievement would not be possible!”
TATA Mumbai Marathon 2018 breaks all the previous records of fund raising by collecting over 34.36 crores.