Cineyug Group of Companies Directs Lux Golden Rose Awards – An Event Celebrating Women

Entertainment | January 3, 2018 | News

Lux Golden Rose Awards Cineyug

The Lux Golden Rose Awards was held at the YRF Studio’s in Mumbai on December 10, 2017. The event was scripted, directed, conceptualised and executed by Cineyug Group Of Companies. 

The evening was hosted by the Baadshah of Bollywood and the King of Romance, Shah Rukh Khan. It was an event that celebrated the iconic Beauties of Bollywood – The Golden Divas who are Unstoppable.
The evening witnessed performances by some of Bollywood’s popular faces. The gorgeous Jacqueline Fernandez celebrated the 2 shades of a woman – The soft-sensitive-romantic and the fierce-fun-unstoppable. Jacqueline amazed the audience as she made an exit on an ATV bike from the golden carpet area. 

Sushant Singh Rajput serenaded the beautiful ladies through his performance which started in the midst of the audience. He performed on popular songs. 

Mouni Roy took the audience into a mystical world, where dreams are born and imaginations brought to life as she depicted the character of a warrior princess combating the dark forces. Through her performance, she brought out the warrior spirit that lives within every woman.

Bollywood’s versatile beauty, Alia Bhatt performed on the theme of the show – I Am More Than You Can See, where she performed an act celebrating the Beauty behind the beauty, the divas of the current Lux campaign of I Am More Than You Can See – Kareena Kapoor Khan, Deepika Padukone and herself. She performed on the songs of these beauties intercut with voiceovers of letters written for them. Alia, also performed to Lux diva- Katrina Kaif’s song as a special gesture of their friendship, concluding with her performance on her recent popular song.

The finale of the show was by the melodious singer, Neeti Mohan who performed on the Lux anthem specially created for the event, post which Shah Rukh Khan was revealed along with the performers and the Lux Divas – Alia Bhatt, Sridevi, Neeti Mohan, Juhi Chawla, Bhumi Pednekar from behind a deck of cards created for the final bow on the Lux anthem - ‘Woh Hai Usse Kahi Zyada’.

The evening witnessed glamorous divas of Bollywood, such as Kareena Kapoor Khan, Deepika Padukone, Katrina Kaif, Alia Bhatt, Madhuri Dixit, Sridevi, Zaira Wasim, Bhumi Pednekar, Jacqueline Fernandez, Diana Penty, Urvashi Rautella, Yami Gautam, Pooja Hegde, Neetu Chandra along with the stylish Jackie Shroff attending the show and creating magic with their sheer presence. 

Lux Golden Rose Awards was telecast on the December 24, 2017 at 8PM on Star Plus.

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