WindMill Festival in Mumbai Merged Fun With Learning for Kids At the Second Edition
by EVENTFAQS Bureau Entertainment | December 19, 2017 | News
WindMill Festival Jio Garden Gitikka Ganju Dhar
Second edition of WindMill Festival, touted to be ‘India’s First International Children’s Festival’ took place at Reliance Jio Garden in Mumbai on December 16 and 17. The festival which is an initiative of Event Capital and Tribe Asia, merged fun with learning for kids of all age groups. The ticketing partners for the 2017 edition were BookMyShow and mycity4kids.com.
An array of outdoor workshops catering to arts and crafts, robotics, dramatics, sports, and music were specially organised for children. There were also areas like a day care centre, play areas, centre for robotics, centre for art, where parents and children could bond. However, the highlight of the festival was the country’s largest festival petting zoo where children. The activities were curated bearing in mind engaging kids with different age groups.
In the last two hours of the festival the concert arena of the festival was taken over by toons from Sony YAY! - India’s leading kids entertainment channel – Guru Aur Bhole, followed Learning curve and special performances by Raaga trippin’, Darshan Raval and Bhavya Pandit. The second day of the festival saw some more performances of artistes like Arjun Kanungo, Akasa Singh and Vipin Heero and some MAD stuff with TV personality Rob.
Speaking about the genesis of the festival, Mr. Swaroop Banerjee, CEO, Event Capital, said, “Tim Hortons Festival in Canada, Easter Bunny Festival in Sydney, Cangary, Edinburgh, LA, Singapore and now even the Middle East celebrates the Kids Genre in the most professionally curated manner. The Edinburgh festival of Science came to Bangalore; theatre productions are making their way here with ‘Beauty and the Beast’ leading it. There has never been a better time for the Kids Outdoor Entertainment segment. The first edition of the Windmill Festival in Bengaluru saw over 6,000 families make their way to what was a truly internationally curated format, Mumbai makes it mainstream for us. Nowhere in the country, has a bracketed age festival focussed on 0-3, 4-7 and 8-11 years as a core.”
Mirza Baig, Director IP, Tribe Asia, said, “Windmill Festival was started with a vision to make it a global property. Windmill Festival came to the audiences at the right time, and the experience was overwhelming for the first year in Bengaluru, with the focus on getting children outdoors. The festival saw families come together for spending quality time with kids, and for once the parents focused on ‘what the kids wanted over this weekend’.”
The n initiative of Event Capital and Tribe Asia, the second edition of the WindMill Festival brought back the fun of playing for children