DJ Raftaar, Aqeel and Bollywood's Best, Rock 4,500 fans at Bollyboom

| Entertainment | August 23, 2017 | News

Bollyboom Percept

Percept IP - Bollyboom, a Bollywood electro-music festival, featured 6 hours of non-stop entertaining Bollywood music with an attendance of over 4,500 Bollywood music enthusiasts. DJ Raftaar, DJ Aqeel, DJ Shilpi Sharma, DJ Zulfi Syed and DJ Aman rocked audiences at the NSCI Dome, Mumbai on 19 August 2017.

The Bollyboom NSCI Night also featured live percussionists, exotic performers, and entertainers to usher in a high-tempo mood for the young crowd looking forward to a unique Saturday night. The event offered a curated F&B experience for all attendees and focused on making the overall bash a safe and secure one.

The concept behind the Bollyboom NSCI night was to offer a dazzling blend of Bollywood music, dance, and entertainment under one roof. Bollywood music has always been an inherent part of every Indian and combined with a large than life production, technology and SFX, with an enthralling 360 view rotating stage with dazzling LED tube installation with kinetic movement.    

Commenting on the success of the Bollyboom NSCI night, Manuj Agarwal, CEO, Percept Live said, "Bollywood is innate to Indians and so is Bollywood music. The Bollyboom NSCI Night was premium red carpet event that featured some of the best Bollywood Dj's. The center 360 degree stage with light installations looked magical  which was never seen in the country before. Our sponsors Kingfisher, Mercedes, Pepsi, ITC, DotShot  believed in us and were happy to have associated with Bollyboom which serves the right audience with fun and music in a newer, more innovative ways."

"After the success of Bollyboom NSCI Night we will be taking this property to Kolkata, Hyderabad, Bangalore, Delhi in Oct 2017 and a smaller scale event to 10 other cities in India. Also next year we hope to travel international taking this experience to Dubai, Singapore, Berlin and give audiences the ultimate Bollywood dance music experience," he concluded.

Bollyboom is an existing Intellectual Property of Percept Live, a fusion of Bollywood music and electronic sounds intorduced in the festival market in India in 2013. ‘Bollyboom’, is known to provide a unique live entertainment experience for Bollywood music fans and is seen in different variants across the country. Bollyboom has hosted a couple of pop up party offering customers a unique fresh and an exclusive nightclub experience, along with an exclusive guest list and an unforgettable experience across cities pan India.

Percept's Bollyboom was a premium red carpet event with a center 360 degree stage with light installations. Sponsors included Kingfisher, Mercedes, Pepsi, ITC and DotShot.

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