Sanjay Kaul Re-elected as President of Rural Marketing Association of India (RMAI)

by  Shantanu Jain Industry Watch | July 25, 2017 | News

RMAI Sanjay Kaul

At the 12th Annual General Meeting of Rural Marketing Association of India (RMAI) held at JW Marriott, Mumbai on July 21, Sanjay Kaul, Founder & CEO of Impact Communications, was re-elected as President for the year 2017-18 unanimously.  

Speaking on his re-election, Kaul said, “The rural marketing landscape is transforming in many ways marketers might not have thought of just a few years ago. RMAI will strive to address these rapid changes happening in marketing by promoting fresh thinking among its members and industry thought leaders and facilitate relevant knowledge sharing.”

While thanking the members for their trust and support, he added, “The leadership at RMAI has an exceptional knowledge and expertise and the team is geared to take forward the momentum that has been built over the past few years. I look forward to working with each of them to accomplish our goals through various industry initiatives that make the rural marketing process more efficient and effective.”

Sanjay Kaul takes the mantle along with Biswabaran Chakrabarti, Vice President - Brand & Channel Management, Crompton Greaves Consumer Electricals Limited, elected as Vice President; Himanshu Shah, Chief Mentor, SOI Live Marketing & Event as General Secretary; Sandip Bansal, Chief Client & Field Officer, Group M as Joint Secretary; and Dr. Anup Kalra, Executive Director, Ayurvet Ltd as Treasurer.

The National Executive Team includes Danish Siddiquui - Head Rural Marketing, Hero Motocorp, Rikki Kalra - Deputy General Manager - Rural Marketing, Maruti; Amit Rangra, VP & EBD, JWT; Mridula Shekhar - Regional Sales Manager, West Tata Tubes; Siddharth Chaturvedi, CEO, Event Crafter; Kalpana Raina - National Planning Head, Impact Communications; Veerendra Jamdade - CEO, Vritti Solutions; Siddhartha Choudhary – CEO, Desta Global; and Kiran Zende - Partner, Yadyna.

                                                    The New RMAI Leadership Team

RMAI has also constituted a National Advisory Committee headed by Raj Kumar Jha (National Creative Head, Ogilvy) to further strengthen the relevance of its initiatives in sync with various industry needs.

The RMAI National Advisory Committee will have ten members, some of whom include Sanjay Panigrahi, President Rurban & Special Projects, Pidilite Industries Ltd.; Puneet Vidhyarthi- AVP Marketing & Digital innovations, JCB India Limited; Pradeep Lokhande – Founder and CEO Rural Relations; and Punit Chadha- General Manager & Divisional Head (Commercial and Rural Sales) Maruti Suzuki India Ltd.