Puneet Gupta Invitations Designs a 'Once Upon A Time' Themed Invite for Ras al-Khaimah Wedding
by Kanika Mehta Weddings | May 4, 2017 | News
Puneet Gupta Invitations UAE Weddings
This ‘Once Upon a Lifetime’ invite starts with the narration of Princess Priyanka’s simple life that transformed into a fairytale when she met her Prince Aashay. The story further leads to a formal invite for the wedding celebrations which took place in Ras Al Khaimah, UAE.
A 3D passport and travel essentials along with a monochrome world map in the background and a ‘PA’ initial aeroplane kinetically moving to Ras Al Khaimah form a part of this formal invite. The fingerprint of the prince and the princess are also etched in the invite in the form of a beautiful red heart that is symbolic of the bond the couple share.
The viewer would then be transported into a world of ancient Arabic lamps and traditional hookahs with the second pop up of the Basata Desert camp. The Arabic motif border, golden thread fringes on the bottom of the lamp and coloured glass replica on the lamp add an authentic feel to this unique desert pop up.
To further build up the excitement, the third pop up was all about having fun in the sun. Oranges, lime green paper lanterns and yellow umbrellas were an integral part of the beach party décor and the pop up as well.
Every décor element has been thoughtfully placed by Puneet Gupta in this fairytale book so that its adds to the graphic quotient.
Leading to a starry night at the golf course, is the fourth pop up where a pictorial presentation of men in black tuxedos and women in red gowns were celebrating the bond of love. The moon with the shape and texture of a golf ball and European-styled table and chairs placed at the golf course, add to the feel of the venue and the event.
The ‘once upon a time’ book invite comes to an end with the moment of love pop-up, wherein the princess is leaning in to give the prince a ‘Happily ever after’ kiss. The monochrome wedding logo is used as a background pattern to invoke the essence of the destination and this fairytale wedding.
The event stationery and giveaways were an extension of this beautifully crafted book. The exterior of the ‘happily ever after’ favor box was a replica of the fairytale invite. On opening the favor box, was a 3D camel cutout with various sections for the dates. The interplay of 3D cutout was to make the viewer believe that the dates were mounted on the camel hump. To add a personalized touch and to maintain the emotional connect with the guests who attended the exuberant celebrations, a thanking letter was scribbled on the other side of the favor box. The other collaterals of the wedding included luggage tags, room key card holders, pocket itinerary, pop corn tubs, thank you cards.
Speaking of the challenges in execution, well-known invitation designer Puneet Gupta explains, "To convert a simple thought into a larger than life pictorial presentation formed an initial barrier for us. We were not supposed to design an invite; we had to present lifelong emotions of loving parents in a ‘forever cherished’ portraiture. A profound research on the destination and fairytale books mellowed in this kaleidoscopic ‘Once upon a lifetime’ invite."
"The crafting of these pop-ups was also a challenge in a way because we were experimenting with this art for the first time. The treatment was supposed to be dreamy but yet maintain the thin line between an adult book and a children’s book," added Gupta
A 3D passport and travel essentials along with a monochrome world map in the background and a ‘PA’ initial aeroplane kinetically moving to Ras al-Khaimah form a part of this formal invite.