Wishmakers Takes Tecno Smartphone Launch to 4 Cities

by  EVENTFAQS Bureau Marketing | May 3, 2017 | News

Wishmakers

Wishmakers, an event agency headquartered in New Delhi recently executed a series of launch events for the smartphones of the telecom brand Tecno. Tecno by Transsion Holdings is India's newest smart phone and phone's most unique feature is its ability to take high quality photos even in the lowest of light. To bring out this feature, the theme #OwnTheNight was conceptualized by the agency and a stunning launch event was produced and taken to 3 cities- Delhi, Jaipur, Ahmedabad and Chandigarh from April 17, 2017 to April 21, 2017.

At the launch event, channel partners were treated to a night like ambience with the whole set up for the event designed in low lighting to bring out the theme of #OwnTheNight. Digital registrations were done and a Selfie Studio was set up where guests took lots of selfies on the complete range of Tecno phones.

Commenting on the event, Shiva Sureka from Wishmakers commented 'Tecno is the newest entrant in the smartphone category in India after having made a global impact already. Through the launch event the intention was to give the audiences a clear idea about the quality of the phone camera despite the dimly lit ambience that we specially created and through the launch events we managed to achieve that.'

In the gallery are a few moments we stole from the event.