Kyoorious All Set to Bring MELT 2016 to Delhi

by  EVENTFAQS Bureau Business Events | August 4, 2016 | News

Kyoorius GroupM Hindustan Times

Kyoorius is all set to host Zee MELT 2016 on August 26 and 27 August with a stellar line-up of speakers and panel discussions. Its first time in Delhi, the unique festival aims to bring together advertising, digital, marketing, emerging technologies, media and PR industry to celebrate creativity. MELT is a 2-day rollercoaster event conceptualized in partnership with Zee Entertainment, Hindustan Times, GroupM, and D&AD.   

This year MELT 2016 will feature some of the most influential names in the business of creativity and marketing communications. It will have sessions curated for different interests, skill sets, and audiences. From advertisers, industry experts such as Ted Mellström (Art Director, Forsman & Bodenfors, Sweden) to leading marketers like Per Nilsson (Corporate Communication & Marketing Director at Semcon, Sweden) and Mark van Iterson (Global Head of Design & Concept at Heineken, Amsterdam), the top professionals, will be presenting and engaging at the anchor events of MELT. Some other speakers to watch out for are Tom Betts (Chief Data Officer, Financial Times), Andrew O'Dell (CEO & Co-Founder, Pereira & O'Dell), Karrelle Dixon (Director of Emerging markets, Wieden+Kennedy ) to name a few.

MELT 2016 will consist of a range of conferences, seminars, exhibitions, showcases, workshops and networking sessions for delegates from across marketing and communication genres by industry experts, catering to all experience levels. The organizers are expecting more than 2000 creative, marketing people will convene to discuss, inspire and learn through sharing and interaction.

The stimulating line-up of speakers and the agenda for the second edition of ZEE MELT 2016, is ready to be browsed through at Readytomelt.com, a dedicated website for the festival. This website boasts of a full line-up of speakers from all over the world, spanning a variety of events throughout the 2 days. 

The content for MELT 2016 is divided across 4 key pillars i.e. Learning, Showcase, and Gallery, Networking and Celebration. Each of these pillars will be driven by content partners and participating brands at MELT 2016.

Commenting on the lineup, Rajesh Kejriwal, Founder, and CEO, Kyoorius, said, “The aim of MELT 2016 is to spoil its attendees with a choice of multiple sessions that not only excites and informs but also engages them. What sets this edition apart are the best speakers and presenters from the industry with the addition of experience zones and workshops. We want our partners and all attendees to get the most out of their time at MELT 2016."

The event will take place at Pullman and Novotel, Aercocity New Delhi.