Cox & Kings Hosts 800 guests @ Star-Studded Dealers Meet for Kamdhenu Paints in Goa

Marketing | July 4, 2016 | News

Cox and Kings Grand Hyatt Goa Kangana Ranaut

The 4th edition of Kamdhenu Paints ‘Target Ka Badshah’ dealers meet was held in Goa from June 2 to 5, 2016. The mandate for the overall management and execution of the three day event was handed over to Cox & Kings Ltd., who transformed it into an memorable affair with Bollywood star power and impeccable hospitality. 

With the theme ‘Target Ka Badshah’, Kamdhenu’s annual dealer’s meet celebrates achievements in their yearly sales targets by inviting high-performing dealers from all over the country along with their families for an extravagant vacation. ‘Target Ka Badshah 4’ brought 800 of these lucky guests to Goa for three days of fun, celebrity engagement, and luxurious hospitality. 

On Day 1 (June 2, 2016), the guests were welcomed by King Momo and his entourage in authentic Goan style. Multi-cuisine welcome dinners followed at the designated hotels — Grand Hyatt and Cidade de Goa. Several team building activities along with belly dance performances were organised at both venues. While emcee and stand Up Comic Jitesh Chawla kept the dealers and their families entertained at Cidade, Vikalp Mehta livened up the mood at Hyatt.

Day 2 featured a sundown rain dance party at both venues. Dj Sonee & Dj Jaya  mixed up some tracks to keep the vibe festive. Later, a photo-op with Bollywood divas Aditi Rao Hydari and Prachi Desai was organised at Grand Hyatt Goa, followed by a relaxed and fun-filled cruise with Deltin Royale.

The next day, another celebrity photo-op with Kangana Ranaut and Preity Zinta was organised for the invited dealers and their families. The last evening of the event had a gala dinner spread with performances by India’s Got Talent fame Illuminati and V-Company. The three day celebrations ended on a musical note, later that evening, with a LIVE performance by Neha Kakkar. 

Commenting on the success of the event YusuF Poonawala - Senior Vice President,  Cox & Kings Ltd. said, "A wise man once said - "Productivity is never an accident. It’s always the result of a commitment to excellence, intelligent planning and focused effort” - that’s what I feel after every event we execute. Glad this came the exact same way. I would also like to thank theteams who helped in the entire execution of this event -- Aditya Bose (Head – Events) – For spearheading this project; Shweta Aggarwal (Assistant Manager) – Client Handling; Sanket Mande (Manager) – Technical’s and Console; Taufique Rehmani (Deputy Manager) – For the entire production handling; Preet Sudan Sharma (Assistant Manager) – Creatives and Stage Designs; and Vineet Arora & Soumen Dasgupta – Artists and overall assistance and coordinations."

Aditi Rao Hydari, Prachi Desai, Kangana Ranaut, Preity Zinta & Neha Kakkar were among the celebrities roped in for the three-day event held at Grand Hyatt and Cidade de Goa.

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