Father's Day Special On-Ground Activities by Vh1 and Comedy Central

Marketing | June 21, 2016 | News


This Father’s Day, Viacom18 rejoiced the awesomeness of Dads with fun and interesting activities for people to say, 'I Love You Dad.' Vh1, the pioneers in international music and entertainment, and the comedy destination Comedy Central - Your Happy Place! collaborated for a host of on-ground activities on the recently concluded Father’s Day. Along with the on-ground engagement, the channels also presented Father’s Day special programming. 

Keeping up the happy spirit and excitement, Comedy Central joined hands with 10 outlets across six cities through 6 cities 6 challenges. The channel associated with The Little Door, Imbiss, MaMa Mexicana, Peddlers Fat Man’s Café and Old World’s Charm across Mumbai, Pune, Delhi, Chandigarh, Amritsar and Bangalore by hosting an all-day eating face-off challenge.

As part of the activity, people who walked into any of the above mentioned eateries with their father had to accept Comedy Central’s ‘eat-till-you-win’ challenge to get an opportunity to be featured on Comedy Central Wall of Fame. Comedy Central further gave viewers a chance to win prizes through their digital contest on Twitter.

A special Daddy’s Of Music Event was organised by VH1 in Mumbai, Bangalore and Delhi. In association with Kaitlyn Beer Garden in Mumbai, Zu Tisch in Delhi and Banana Bar in Bangalore, Vh1 presented Daddy’s Day special brunch offers for all the fathers that visited the eatery with their children. 




Vh1 and Comedy Central presented various on-ground events and activities across 6 cities, including Mumbai, Pune, Delhi, Chandigarh, Amritsar and Bangalore.

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