MART Hosts Rural Opportunities Panel Discussion on ‘Building Strategy Into Action’ in Mumbai

by  EVENTFAQS Bureau Business Events | April 27, 2016 | News in Brief

Rural Marketing

Leading emerging markets management consulting firm MART hosted a panel discussion on ‘Rural Opportunities: Building Strategy into Action’ on April 22, 2016 a tthe Kohinoor Continental in Mumbai. Over 50 stakeholders from various segments including corporates, academicians, and leading professionals participated in the event. 

Pradeep Kashyap – CEO and Founder, MART, who is  also honoured as the “Father of Rural Marketing in India” began the panel discussion with some interesting insights on various factors contributing to India’s rural development. The panel discussion was moderated by Govindraj Ethiraj and the other speakers included Sandeep Sule (VP, Sales Operations ITC FMCG Division), Shiva Krishnamurthy (GM, Beverages Hindustan Unilever), Dalveer Singh (Leading Emerging Markets, WPP), and Nikhil Sharma (Partner, MART).

Brand Launches, Activations, Integrated Campaigns, Brand Experiences.. Click here for the full list of categories in Experiential Marketing at WOW Awards Asia 2016.