Reebok Classic Joins Forces With Music Icon & Grammy'16 Winner Kendrick Lamar

Marketing | April 13, 2016 | News in Brief


Reebok Classic pays tribute to American rapper and brand ambassador, Kendrick Lamar for his 2016 Grammy win by launching a limited edition range to woo his fans in India. With this partnership, the Reebok brand will celebrate the modern history and bold future of the iconic Classic Leather shoe, at the same time, inspiring people to continuously push their boundaries to reach their full potential.

Following the global success of last year’s release, which saw Kendrick Lamar collaborate with Reebok on Classic Leather for the first time, the Fall-Winter 2016 collection for Reebok Classic will bring his inspiring message to this iconic Classic Leather in a never-before-seen manner.

Brand Launches, Activations, Integrated Campaigns, Brand Experiences.. Click here for the full list of categories in Experiential Marketing at WOW Awards Asia 2016.

Reebok Classic & Kendrick Lamar will soon be launching a limited edition range in India.

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