Phase 1 Appointed As Official Event Partner For Champions Tennis League 2015

Industry Watch | November 27, 2015 | News

Phase 1 Events and Entertainment Sport Marketing

Phase 1 Events & Experiences has been appointed as the official event partner for the second season of Champions Tennis League (CTL) owned by Second Serve Pvt. Ltd. Phase 1 has taken over the overall project management and execution of the sporting event, being held across six cities. 

The brainchild of Indian tennis legend and global tennis ambassador Vijay Amritraj, CTL is the only professional international tennis league in India with top-ranking players. Conceptualised to promote a passion for tennis and inspire a love for the sport, CTL aims to take tennis in India to new heights.

As the official event partner, Phase 1 Events & Experiences will work to provide an experience of international standards. Oum Pradutt, Founder and MD, Phase 1 Events & Experiences says, “We’re all set for the excitement in store and aim to make the league the most flawless, fluid and exciting experience for our audiences. While we’ve had the benefit of previously associating with the sport of cricket in India and building a state-run league from ground level, we consider it a privilege to now be associated with a niche sport such as tennis and are immensely honored to be a part of Mr. Vijay Amritraj’s vision in giving mileage to this incredible sport and promoting tennis across the country.”

Commenting on the association, Arjun Rao, CEO, Second Serve Pvt. Ltd. says, “We are very happy to appoint Oum and his team as our event partner for CTL 2015. We have seen an immense amount of organizational and operations skills in their team, coupled with creativity, dedication and commitment. They also have a lot of experience handling big events and sports events. We look forward to a great partnership with them and a flawlessly executed tournament.”

CTL is a privately owned tennis league, owned and operated by Second Serve Pvt. Ltd. The Bangalore based company has been setup with a mandate to create and operate the Champions Tennis League as well as other integrated sports and entertainment formats in India and overseas.

The agency has undertaken overall project management for the league’s second season, held across six cities.

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