Sanofi Chooses Encompass To Launch Their First-Ever Chemistry & Biotechnology Development Centre
by Isha Gakhar Marketing | November 18, 2015 | News
Sanofi India launched their first-ever Chemistry and Biotechnology Development Centre on Nov. 5 in Ankleshwar, Gujarat. Top dignitaries from Sanofi India along with the leaders from Sanofi Group Industrial Affairs graced the event with their presence.
Conceptualised as well as executed by Encompass Events, the launch was based on the theme of ‘Make History with Chemistry’ that was reflected in all the décor elements.
The launch ceremony was done in a traditional way, with coconut breaking, ribbon cutting and lighting of lamps. As far as the design is concerned, quirky arch was fabricated at the main event area to welcome dignitaries. Frame standees were further placed all across the venue that had some fun chemistry quotes on them. The main stage was designed keeping the elements of chemistry in mind. There were atoms and molecule design on the side stage panels.
The centre was launched through the logo unveil that was made extremely dramatic. A 3D DNA structure of the logo was also unveiled through a split mechanism, with light effects, smoke and confetti blasts.
On the event planning and execution, Ria Agnihotri, Account Director Client Servicing, Encompass, said, “We have been working with Sanofi for many years now. We are proud to be associated with the first Chemistry and Biotechnology Development Centre Launch in India which was attended by top Sanofi dignitaries and foreign associates. Being the first C & BD Centre launch in India, we had undertaken a lot of pressure to execute a flawless event with no glitches. The Team accepted this challenge and delivered flawlessly. We look forward to many more events with them."
The main stage was designed keeping the elements of chemistry in mind. There were atoms and molecule design on the side stage panels.