Cigna TTK partners with Airtel Delhi Half Marathon for Treadmillion Challenge

Marketing | November 5, 2015 | News

Cigna TTK Treadmillion Challenge Airtel Delhi Half Marathon

Airtel Delhi Half Marathon in association with Health Insurance partner Cigna TTK has launched a Treadmillion Challenge, with an aim to help runners gauge their fitness levels. The 25-day activity is spread out over 18 locations in Delhi including malls, large corporate offices, resident welfare associations and joggers’ parks. The challenge is expected to encourage people from all across the city to get their running shoes on.

One winner from each location moves forward to battle it out for the grand prize. Winners from each touch point will face-off in the grand finale to be held at the ADHM Get Active Expo on Nov 21 at NSIC Grounds and stand a chance to win prizes worth INR 5,00,000. There would be exciting contests by ADHM Partners like Jabong and Volini too.

Speaking at the launch of Cigna TTK Treadmillion Challenge 2015, Dilip Jayaram, CEO, Procam International said, “As we eagerly look forward to another edition of the Airtel Delhi Half Marathon, the Cigna TTK Treadmillion Challenge opens up the experience of running and fitness to Delhiites. It gives us a chance to show people that it is never too late to join the running movement. Wishing the city’s fittest all the best!”

Sandeep Patel, MD & CEO, Cigna TTK Health Insurance said, “We’re delighted to be the Official Health Insurance Partner of the Airtel Delhi Half Marathon 2015. At Cigna TTK we believe ‘Health hai toh Life hai’ and activities such as the Treadmillion Challenge are a great way to encourage healthy behavior in communities. I’m sure citizens of Delhi will actively participate in this fun challenge and promote health and wellness.”

The second edition of Cigna TTK Treadmillion will be held from Nov 7 at TGIP Mall – Noida followed by Shipra Mall – Ghaziabad.

The second edition of the Treadmillion challenge is a 25-day activity spread across 18 locations in the city.

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