Encompass creates the Nissan Booth at AutoCar Performance Show 2015

by  EVENTFAQS Bureau Marketing | November 4, 2015 | News

Encompass Nissan

The 10th edition of the AutoCar Performance Show 2015 was held from Oct. 29 to Nov. 1, at the MMRDA Grounds, Bandra Kurla Complex. Staying true to its lineage, the show presented a varied range of supercars, motorcycles and high-tech gadgets, as well as some interesting activities for the visitors.

Encompass was brought on-board to fabricate the Nissan Booth, at the AutoCar Performance Show, where Nissan and their brand Datsun shared a common stage.

The fabrication of the stall was based on the Nissan’s global motor show guidelines. Materials like pergo and mica were used for the flooring. Both the booths had an LED, which continuously played the brand AVs. The hostess costume were specially designed, according to the brand colours.

In addition, there were a lot of engagement activities happening at the stall, and everyone who participated took away some exciting Nissan and Datsun giveaways.

Speaking about the association with Encompass, Namitha, Manager Corporate Communications, Nissan said, “Thank you for being our wheels in our journey of taking our brand stories to our customers, and making them experience the innovation and excitement of cars and waking them up them to a whole 'nayi parampara'. It wouldn’t have been possible without your timely support.”

On the successful set up of the booth, Radhika Bubna, Senior Manager, Client Services, Encompass, said, “Encompass was entrusted with the stall fabrication and management at the ACPS 2015 for Nissan. It has always been a challenge to design an exclusive yet cost effective stall for international brands due to Global guidelines. We somehow managed an exclusive set up for Nissan and Datsun on one stage. The event was a complete success with about 80,000 people visiting over 4 days. We look forward to a long and fruitful association with Nissan.”